Sales Manager

Previous experience within the window and door (fenestration) industry is essential for this position. Candidates without relevant fenestration experience will not be considered, as a strong understanding of window and door products, processes and industry requirements is required for the role.
Sales Manager (B2C Home Improvement)

Location:

Office-based (with occasional travel to customer homes)
Salary:
Competitive basic salary + commission + benefits
Recruiting on behalf of: A well-established UK home improvement business
About the Role
Chase Taylor Recruitment are working on behalf of a respected and growing home improvement company to recruit a Sales Manager focused on B2C (consumer) sales.
This is a predominantly office-based role where you will be responsible for managing and driving sales performance within a fast-paced, customer-focused environment. You will lead from the front in converting high-quality inbound and self-generated enquiries into successful home improvement sales, with occasional visits to customers’ homes where required to support the sales process.
The role suits a commercially driven sales professional with strong leadership capability and a proven background in home improvement, windows, doors, or related B2C sectors.

Key Responsibilities
 
* Manage and drive B2C sales performance within the home improvement division
 
* Lead, support, and motivate a small sales team to achieve and exceed targets
 
* Handle incoming customer enquiries and convert them into confirmed appointments and sales
 
* Oversee the full sales cycle from initial enquiry through to order conversion
 
* Conduct occasional customer home visits to support complex or high-value sales
 
* Ensure all customer interactions are handled professionally and in line with company standards
 
* Monitor pipeline performance, sales KPIs, and conversion rates
 
* Identify opportunities to improve sales processes and increase overall conversion
 
* Work closely with installation, surveying, and operations teams to ensure smooth order fulfilment
 
* Maintain strong product knowledge across windows, doors, and related home improvement solutions
About You
The successful candidate will be a hands-on, results-driven sales professional with strong experience in B2C home improvement sales.

You will have:

* Proven experience in a Sales Manager, Senior Sales Executive, or Team Leader role
 
* Background in windows, doors, glazing, conservatories, or general home improvement sales
 
* Strong B2C sales experience, ideally involving home visits or showroom-based selling
 
* Ability to lead, coach, and motivate sales teams
 
* Excellent communication and negotiation skills
 
* A target-driven mindset with a strong focus on conversion and customer experience
 
* Strong organisational and pipeline management skills
 
* Ability to work effectively in an office-based environment with occasional field/customer travel
What’s on Offer
 
* Competitive basic salary with uncapped commission structure
 
* Office-based role with structured working environment
 
* Opportunity to lead within a growing and successful home improvement business
 
* Supportive team culture with clear progression opportunities
 
* Long-term career development within a stable and expanding organisation