Vice President of Marketing
Listed on 2025-12-01
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Management
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Marketing / Advertising / PR
Would you like to work in an international environment where you’ll make a difference every day? At Permobil, we’re looking for game‑changers to join us as we innovate for individuals and develop the world’s most advanced assistive solutions.
At Permobil, the people who use our products come first. Our purpose is to create advanced assistive solutions that make the lives of adults and children living with disabilities more enriching. Our people are passionate about pushing the boundaries of technology to deliver innovations that improve lives. We are a sustainable and responsible business committed to continuous improvement, and our customers can trust us to provide market‑leading solutions driven by insights‑based clinical data.
KeyTasks
The Vice President, Marketing (Americas) leads the regional marketing organization responsible for downstream strategy, execution, and performance across all portfolios:
Power Wheelchairs, Manual Wheelchairs, Power Assist Devices, Seating & Positioning, and PDG. This leader drives how innovation from Permobil’s global nodes becomes market success through launch readiness, portfolio ownership, brand storytelling, and digital engagement.
The role combines strategic direction and hands‑on leadership, ensuring the Americas region delivers measurable impact in brand preference, market share, and customer satisfaction.
Key Responsibilities Product CommercializationLead downstream strategy and execution for all product categories.
Own launch readiness, positioning, pricing localization, and regional sales enablement.
Partner with Sales/Education to drive product training, events, and trade show execution.
Maintain alignment between regional commercialization and global innovation nodes.
Brand and Digital EngagementStrengthen Permobil’s market presence through unified brand storytelling, content strategy, and digital marketing.
Oversee creative, video, and campaign execution across platforms and channels.
Ensure brand consistency while localizing messaging for regional markets.
Expand reach through digital campaigns, social engagement, and end‑user storytelling.
Marketing Operations and InsightsLead marketing operations and performance management, including budgeting, dashboards, and KPIs.
Integrate marketing automation and analytics tools to track impact and ROI.
Simplify and standardize marketing processes for cross‑functional visibility and agility.
Cross‑Functional CollaborationPartner closely with Sales, Customer Experience, and Clinical Education to align commercial execution.
Serve as the primary marketing liaison to global functions including Innovation and Communications.
Coordinate government affairs messaging and advocacy initiatives with internal partners.
Leadership and Team DevelopmentLead a high‑performing commercial marketing team spanning product, brand, digital, and operations disciplines.
Build a culture of accountability, creativity, and continuous improvement.
Develop and coach talent to ensure career growth and succession readiness.
Why Permobil is a great next step for you!- You’ll make a difference. Every day
Everything we do leads to understanding and improving the lives of our users. Through our evidence‑based innovation, we make a difference to people’s lives.
- You’ll make your mark as part of our future
We collaborate with colleagues across borders to innovate for individuals. The impact you make personally could lead change around the world.
- You’ll feel welcome from day one
We’re known for being great colleagues, who are collaborative, fun and at the cutting‑edge. Everyone in the Permobil family cares as much as you do about making a positive difference.
- You can have a lifestyle you love
You’re always close to nature, yet never far from civilization. We want everyone who works for us to have a lifestyle they love – at work and beyond.
Who You AreYou are passionate, innovative, and ambitious. You want to make a difference for others and feel fulfilled when you can see the link between the work you do and positive improvements in the lives of others. You search out opportunities and are prepared to go off the beaten track to chase your dreams. You don’t follow the…
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