Game Commercialization Manager

Department: Product / Commercialization
Employment Type: Full-time

The Game Commercialization Manager is responsible for designing, optimizing, and scaling monetization strategies for game products. This role focuses on revenue model development, pricing optimization, user segmentation, and data-driven experimentation to support sustainable growth across global markets.

• Design and optimize game revenue models
  , payment structures, and in-game item systems

• Monitor key monetization metrics such as conversion rates, ARPU, LTV
  , and user spending behavior

• Optimize pricing strategies, item bundles, and promotional mechanics based on data insights

• Collaborate with product, operations, and BI teams to implement diverse monetization scenarios

• Analyze competitor strategies and market trends to propose innovative commercialization approaches

• Establish and manage monetization testing frameworks
  , including A/B testing and controlled experiments

• Evaluate promotional effectiveness and continuously refine monetization strategies

• 7+ years of experience in game monetization, commercialization operations, or related product roles

• Leadership or management experience in monetization or product teams

• Strong understanding of iGaming, online gaming, or other high-monetization game business models

• Solid knowledge of revenue metrics, pricing frameworks, and user segmentation models

• Strong data analysis skills and experience with experimental design and performance evaluation

• Professional proficiency in English and Chinese
  , suitable for cross-functional and cross-regional collaboration

• Experience with
  RFM models, A/B testing
  , or other user behavior analysis frameworks

• Background in community operations
  , KOL (Key Opinion Leader) collaboration

• Experience designing monetization strategies for global or multi-market products