SEO & GEO Strategy Manager

About Havas Market

We are Havas Market, part of the Havas Media Network. We believe in the fusion of commerce and performance to drive limitless performance. We break down barriers between commerce and performance to build cohesive multichannel purchase experiences that powerfully combine tech and human flair.

Havas Market expertise spans four core specialist services: paid media (PPC, paid social, shopping international), owned (SEO, CRO, content, creative, localisation), commerce (Amazon, Marketplaces, Retail Media, social commerce) and earned (digital PR, social).

We help clients such as Kia, Hyundai, BBC, TOAST and Merrell to:

• Connect with the human behind the click – we harness human‑led planning and technology to create experiences that connect more deeply and drive superior digital performance.
• Capture meaningful metrics that matter – we focus on meaningful results that drive business impact, not just superficial metrics, ensuring client strategy delivers real commercial success.
• Combine curious minds and powerful technology – we turn data into actionable insights, all powered and delivered by cutting‑edge technology, giving clients a competitive edge in market.

This is a critical role within our SEO & GEO team and is an exciting opportunity for a solutions‑oriented, strategic thinker to help drive forward an award‑winning and future‑facing organic product for our clients.

This role requires someone with a comprehensive understanding of SEO & GEO as you’ll be responsible for creating overall SEO & GEO strategy for a diverse range of clients that includes established powerhouses, such as Kia, Hyundai, Office, and the BBC.

You will need to interpret client briefs and deliver inventive and effective solutions that meet their real‑world business challenges. We’re not looking for a siloed thinker or for executional support. We need someone who will understand a client’s goals and objectives, research their market, understand their consumers and apply creative thinking to develop a strong strategy that will help them hit meaningful performance objectives (improve rankings, increase traffic, drive sales volume and ROI, etc.).

You will work closely with specialist teams across each of these SEO & GEO disciplines (Tech, Digital PR & Content) to deliver against client briefs and objectives. You will act as a central function to bring these areas together, ensuring we’re working in an integrated and complementary fashion, while ensuring there’s a clear QA process in place so work is delivered to the highest standard.

You’ll also be the front‑end for SEO & GEO clients. As such, you will need to lead client communication and be comfortable building strong relationships with client stakeholders. You will be expected to bring this skill set to the new‑business arena as well and will be required to support your line manager and SEO & GEO leadership in these endeavors, i.e., generating insights and pitch assets.

• Manage the end-to-end SEO & GEO strategy for your client set, working closely with Technical, Content and DPR to achieve this, and with support from the Strategy AD.
• Coordinate campaign teams across Technical, Content and DPR departments, ensuring that all activity is justified, in‑line with your strategy and will ultimately deliver ROI to our clients.
• Use robust, data‑driven analysis to determine the SEO & GEO solution which will deliver optimal performance for your client set.
• Work with your AD to align organic strategy with the overall client goals and keep the Strategy AD updated on important campaign developments.
• Analyse sites and data‑sources such as Search Console & Google Analytics to identify site issues and opportunities for improvement.
• Utilise proprietary AI technology to streamline tasks and suggest ideas for efficient delivery across the team.
• Plan all tasks effectively to ensure they’re delivered within a timely manner and that we’re operating with agreed commercials, burn rates and SLAs.
• Work within QA processes to ensure high‑quality delivery to your allocated clients, alignment to best practice, while helping to create a branded and consistent experience for…