Product Marketing Manager - SaaS

Product Marketing Manager - Growing SaaS Company

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At Radar Healthcare, we’re more than a marketing team—we’re a passionate group driven by a shared vision: to deliver innovative technology that improves and saves lives. We believe in making a meaningful impact through continuous learning, building strong relationships, and creating communication strategies that truly matter.

Radar Healthcare is dedicated to improving patient safety by bringing together the expertise of healthcare professionals and the power of intuitive software. Our innovative platform has been developed in partnership with industry experts to ensure organisations always meet regulatory standards – making it easier than ever for healthcare providers to deliver top‑quality care to their patients.

• Customer focused with a partnership approach
• Open, honest and transparent
• Innovative
• Ethical, trustworthy and caring

We celebrate a diverse and passionate team, and we love getting together to celebrate achievements, whether at our winter and summer socials, full company days, or coffee breaks at our Leeds office.

Radar Healthcare’s new Product Marketing Manager will bridge the gap between product, sales, and marketing. This new role will develop and execute strategies to ensure clear, consistent messaging that showcases the impact of the product functions and communication of the product road map aligned with customer needs.

• Driving Go‑to‑Market Success – support product, sales and customer‑facing teams with go‑to‑market plans for new products or product updates, including acquisition, engagement, and retention strategies.
• Shaping Product Positioning and Messaging – create compelling product positioning and messaging that communicates the unique value of Radar Healthcare to target audiences across the NHS, Social Care and Independent Healthcare markets.
• Aligning Cross‑Functional Teams – work closely with marketing, product, technical and customer‑facing teams to ensure alignment and consistency of product messaging.
• Leveraging Marketing Insights – lead on market research to understand customer needs and analyse competitor activities; share insights across the business to position Radar Healthcare in the market.
• Creating Impactful Content and Campaigns – create compelling marketing and sales enablement materials—including website copy, blogs, videos, demos, and presentations—in collaboration with customer‑facing teams.
• Planning and Executing Product Campaigns – collaborate with the Marketing Campaigns Manager and the US team to plan and execute product‑based marketing campaigns.
• Performance Analysis – track and analyse the performance of product‑owned marketing campaigns and make adjustments as needed.
• Product Releases and Updates – own and plan product‑focused webinars, collating the relevant content to demonstrate to our intended ICP; collaborate with the Customer Communications Manager on the webinar calendar.

• Ability to work effectively with cross‑functional teams, including development and technical teams.
• Strong written and verbal communication skills.
• Ability to develop and implement effective marketing strategies.
• Experience in analysing data to track performance and make informed decisions.
• Understanding the needs and challenges of target customers.
• Ability to create engaging and informative product‑based content.
• Proven experience as a Product Marketing Manager.
• Proven ability to turn complex information into simple, engaging content.
• Collaborative, adaptable, tech‑savvy, detail‑oriented, and highly organised with a passion for learning and cross‑functional teamwork.

• Experience working for a SaaS organisation.
• Hands‑on experience in the U.S. Market.
• Experience working in Healthcare.

We value professional experiences and qualifications, but we’re committed to maintaining a culture of growth and development. We welcome candidates who align themselves with our company values and are excited to make a difference in healthcare.

• 💰 Competitive salary dependent on experience.
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