Marketing Executive

Events Marketing Coordinator Annual Salary : £ FTE Location :
Ceity of London Job Type :
Part-time (24 hours per week, primarily Tuesday to Thursday, office-based with occasional flexibility required) My client is a prestigious venue and they are looking to recruit an Events Marketing Coordinator. This role supports the Head of Events and Catering to drive a profitable events business through strategic marketing activities. You will be instrumental in promoting the venue and developing new business, focusing on both peak and off-peak periods to achieve financial targets.

Day-to-day of the role:
Optimise the hire of the venue for various events, focusing on driving more profitable commercial business during peak periods. Develop and execute new business and marketing opportunities within the allocated budget. Manage the production and distribution of marketing materials, including digital and print content, to potential clients through various channels such as venue finding websites, mailshots, newsletters, and press releases.

Create and manage ad campaigns through Google AdWords and other pay-per-click marketing campaigns to promote the venue effectively. Assist in budgeting and reviews with the Head of Events and Catering to ensure financial targets are met. Maintain and develop the venue's CRM system to record marketing-related information, using this data to analyse and strategically drive sales. Organise and attend events such as open evenings and trade shows to showcase the venue and develop corporate business.

Analyse enquiry and turn-down statistics to tailor marketing activities as needed. Follow up on client feedback to enhance marketing strategies. Collaborate closely with the events and catering team to ensure clients have the best possible event experience Required Skills &

Qualifications:

Proven sales and marketing experience, including familiarity with venue finding websites, creating mailshots, and managing pay-per-click campaigns like Google AdWords. Strong computer literacy, including experience using CRM systems. Experience in sales and marketing within the events industry is essential. Event planning experience and an understanding of catering and operations are desirable. High commercial awareness with excellent accuracy, attention to detail, and organisational skills.

Excellent communication skills, both verbal and written. Ability to work effectively within a small team, proactive, and customer-focused. Benefits:
Competitive salary and performance-related incentives. Opportunity to work in a prestigious, historic venue with a rich history. Supportive team environment. Professional development opportunities.

To apply for the Events Marketing Coordinator position, please submit your CV and a cover letter detailing your relevant experience and why you are interested in this role.