Senior Marketing & Business Development Manager - Consumer - FTC

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Location: Leeds, GB, LS11 5DR
Birmingham, GB, LS11 5DR

Company: Eversheds Sutherland

We are Eversheds Sutherland, a global law firm, with more than 5,000 people across over 30 countries. We’re full-service with deep niche and sector experience. Whatever challenge, wherever in the world, we’re equipped and ready to meet it. We live our values, we’re purposeful and purpose-led. So although the world is fast-moving and rapidly changing, we see it as a place where everyone can thrive.

We’re ambitious for our clients, our communities – and for you. Whether you’re starting out on your career or well established, whether you’re a lawyer or in business services. If you’re looking for what’s next, we are too.

For business professionals, our environment is highly collaborative with value being placed on diversity of ideas, skills and mindsets. Not least yours. It’s energetic, fast-moving and there’s always something new to get involved in. You will get exposure across geographies and the firm as a whole. The future is a place of opportunity. Focusing on your success and for what’s next, will ensure you thrive too.

The Eversheds Sutherland Business Development and Marketing team is a collaborative, international, and client-focused group that values innovation and commercial thinking. We work closely with partners and fee earners to support the firm’s global growth strategy, with sectors at the heart of our approach.

Our priority sectors include, Energy, Financial Services, Health & Lifesciences, Consumer, Industrials, Government & Infrastructure, and Technology Media & Telecoms.

This role focuses on the Consumer Sector with a key focus on Sector Strategy & Client Development. It’s a dynamic and evolving market, offering a great opportunity to contribute to the firm’s strategic growth in this sector.

• Take a leading role in identifying client and market trends and how our advice and market positioning can be advanced, in response, to support our aim of being a global leader in this field
• Work with the Sector Group Leader (SGL) and lead partners on structuring our service offering, products and marketing activities to engage clients globally, securing new mandates and developing existing client relationships
• Be a subject matter expert on the global capabilities of the firm within the sector, proactively engaging with key partners and associates across our international jurisdictions to support their practices
• Deliver a clearly thought-through, actionable client & market plan. Enabling the sector to work with our wider practice, sector and in-country teams, to draw-in relevant insight and content (litigation, employment, regulatory, finance, M&A, etc.) ensuring consistency of message, approach and success of the sector in growth areas

• Lead on aselect number of key client relationships with the key client programme and identify opportunities for growth and retention.
• Lead on the development of the client pipeline and engagement activities, including making go/no-go decisions and providing strategic input on pitches alongside the Pitch Team.
• Support the globalization of the client base through cross-selling initiatives and gap analysis.

• Design and deliver integrated campaigns that target priority clients and market segments.
• Work with the wider marketing team to ensure campaigns are globally relevant, measurable, and aligned with sector goals.

• Work closely with the SGL and sub-sector leads to deliver the sector’s three-year growth strategy.
• Build strong relationships with…