Regional Sales Manager

Sharmans Since 1985, Sharmans has been a leading specialist in industrial roof and gutter refurbishment. Our innovative systems help businesses protect, maintain, and extend the life of their industrial and commercial buildings.

Our market‑leading products include the Plygene® gutter lining system
, which eliminates leaks, and the Delcote® and Seamsil® roof coating systems
, designed to restore and protect roofing assets. We are trusted by roofing contractors, surveyors, specifiers, and property professionals across the UK for delivering durable, cost‑effective solutions backed by exceptional technical expertise.

As a close‑knits and supportive business, we pride ourselves on combining high‑quality products with outstanding customer service, industry knowledge, and long‑term partnerships.

We are looking for an ambitious and commercially driven Regional Sales Manager to help drive continued growth across the North region.

This is a relationship‑led sales role focused on maintaining and developing existing accounts while identifying and securing new business opportunities. Working closely with contractors, surveyors, and property professionals, you will play a key role in promoting Sharmans' solutions and delivering regional sales targets.

Ideally, you will be based in the North of England and be comfortable travelling throughout your territory.

• Deliver regional sales targets in line with business growth objectives.

• Develop and maintain strong relationships with existing contractors, specifiers, and key customers.

• Identify, generate, and convert new business opportunities.

• Build and manage a healthy pipeline of opportunities using the company's CRM system.

• Deliver CPD presentations to surveyors and other specification influencers.

• Conduct roof condition surveys and provide professional reports and recommendations (extensive training provided).

• Promote and confidently communicate the benefits of Sharmans products and services.

• Work collaboratively with technical, marketing, customer service, and administration teams.

• Support marketing initiatives and regional business development campaigns.

• Represent the company at industry exhibitions, trade events, and networking opportunities.

• Utilise social media platforms, particularly Linked In, to support brand awareness and business development activities.

• Ensure accurate reporting and compliance with company procedures.

• Proven success in sales, business development, or account management.

• Strong track record of generating and securing new business opportunities.

• Excellent relationship‑building and customer management skills.

• Commercial awareness with strong negotiation and influencing abilities.

• Experience managing a sales pipeline and working towards targets.

• Highly motivated, organised, and customer focused.

• Strong administration and reporting skills.

• Comfortable working at height and accessing industrial and commercial roofs (full training provided).

• Experience with in the industrial or commercial roofing, construction, or refurbishment sectors.

• Understanding of specification sales and contractor‑led sales models.

• Full UK Driving Licence.

• Competitive salary and bonus opportunity
• Company car
• 25 days holiday plus bank holidays
• Company pension scheme
• Death in Service benefit
• Career development and progression opportunities
• Vivup Health Cash Plan, including dental, health screening, gym membership discounts, retail discounts, specialist consultations, and more
• Eye care vouchers
• Employee referral bonus scheme
• Free on‑site parking

At Sharmans, you'll be joining a respected industry leader with a strong reputation for quality, innovation, and customer service. You'll…