Principal Business Analyst; Identity

About the Role

Hippo is a rapidly growing digital consultancy passionate about building and delivering transformative digital solutions for a diverse range of public and private sector clients. We are recruiting for a Principal Business Analyst (Identity) to support our mission. As a Principal Business Analyst, you will be part of a multi‑disciplinary team that includes data, design, product, delivery, analysis and engineering to deliver bespoke digital services that make a positive and meaningful impact on organisations and society.

You will act as a Principal Consultant to deliver Business Analysis services. This role combines deep business analysis expertise, strong product thinking and practical Identity experience to frame complex problems, shape service direction, and scale our internal capability.

Identity is a growing service line for Hippo. This role requires someone who can operate confidently with clients from day one, look beneath stated requirements, challenge assumptions and guide teams towards clear outcomes, options and delivery priorities. You will lead Identity‑related discovery, assessment and delivery work, build Hippo’s internal Identity capability and nurture a community of practice.

• Lead Strategic Analysis, leading business analysis across Identity discovery, assessment and delivery work, helping senior clients frame complex problems and agree on outcomes.
• Shape Product Direction, guiding product and service direction, managing high‑level scope, backlogs, strategic risks and delivery approaches across complex accounts.
• Senior Stakeholder Mediation, building trusted relationships with senior client executives and mediating conflicting priorities.
• Growth and Commercial Support, supporting bids, proposals, RFPs and pre‑build assessments where technical Identity knowledge is needed to secure new work.
• Build the Practice, line‑managing, coaching and mentoring other BAs while supporting the scaling of Hippo’s internal Identity capability through community activity and guidance.

• Deep Domain Knowledge, practical experience in IAM, digital identity, architectures and industry acronyms to guide requirements and product decisions.
• Identity Types, covering customer, workforce and non‑human identity (including Agentic AI).
• Security Methods and Patterns, verification, authentication, authorisation, lifecycle management, governance, SSO/Federation and Zero Trust fraud prevention.
• Vendor Platforms, familiarity with Okta, Ping, SailPoint, iProov, Entrust, One Login, Microsoft Entra, AWS, Google, and similar native cloud capabilities.

• Client and Stakeholder Management, building senior relationships and translating complex technical concepts for non‑technical audiences.
• Problem Solving and Delivery, turning ambiguity into clear recommendations, managing risks and dependencies, and supporting product prioritisation trade‑offs.
• Cross‑Functional Collaboration, aligning Product, Delivery, Architecture and Engineering teams around key outcomes.

• Mentorship and Coaching, acting as a practice leader by coaching other BAs and supporting recruitment.
• Community and Knowledge Sharing, fostering internal identity capabilities by sharing project learnings, defining BA identity standards and contributing to the wider BA community.

• Establishing an Identity‑focused BA framework or competency matrix within a growing consultancy practice.
• Exposure to Fraud Prevention, Zero Trust network architectures and broader Cyber Security contexts.

• Contributory Pension Scheme (Hippo 6% and Employee 2%)
• 25 days holiday plus UK Public Holidays
• Perkbox access for a wide range of discounts
• Critical illness cover
• Life assurance and death in service cover
• Volunteer days
• Cycle‑to‑work scheme
• Salary sacrifice electric vehicle scheme
• Season ticket loans
• Financial and general wellbeing sessions
• Flexible benefits scheme including private health cover, private dental cover, additional company pension contributions,…