Power Equipment Sales Specialist

Overview About us

Rural King is America’s Farm and Home Store, providing essentials to the communities we serve. With a wide array of necessities ranging from food and feed to farm and home products, Rural King serves over 150 locations across 17 states and is constantly expanding
. Our annual sales exceed $2.5 Billion
, and our heart beats in Mattoon, IL, home to our corporate office, distribution center, and flagship store.

One thing our customers appreciate is our unique shopping experience, complete with complimentary popcorn and coffee
. It's just one way we show our appreciation for their support.

At Rural King, we value our associates and strive to create a positive, rewarding workplace. We offer growth opportunities, competitive benefits, and a people-first environment where dedicated individuals come together to serve rural communities passionately. Join us, and you'll find not just a job but a chance to grow professionally
, contribute meaningfully, and make a difference in the lives of those we serve.

How we reward you

401(k) plan that provides a 100% match on the first 3% of your contributions and 50% of the next 2%

Healthcare plans to support your needs

Virtual doctor visits

Access to Centers of Excellence with Barnes Jewish Hospital and Mayo Clinic’s Complex Care Program

15% Associate Discount

Dave Ramsey’s Smart Dollar Program

Associate Assistance Program

RK Cares Associate Hardship Program

24/7 Chaplaincy Services

Company paid YMCA Family Membership

What You’ll do

The purpose of a Power Equipment Sales Specialist is to provide outstanding customer service with a focus on meeting and exceeding sales forecasts in all Power Equipment departments. This position must demonstrate extensive knowledge of power equipment, a strong understanding of the retail financing process, knowledge of competitive product offerings, and have experience with relationship building and closing sales. The applicable product classes this position would focus on include, but are not limited to:
Tractors, Tractor Attachments & Implements, Zero-Turn and Riding Lawn Mowers, Utility Trailers, UTVs, and all related accessories and parts. As the Power Equipment Sales Specialist, you will be the direct point of contact for all the customer’s power equipment needs for the whole life cycle of their equipment (sales, service, warranty, etc.).

• Provide excellent customer service by helping potential customers find power equipment products that match their specific applications and needs.
• Ensure that equipment displays, and signage are set correctly and maintained to optimize sales.
• Follow the Outdoor Merchandising Guide to its entirety, to ensure that all products are set and maintained to company standards.
• Conduct power equipment demonstrations when necessary.
• Assist customers throughout the retail financing process and ensure all requirements are met prior to the release of the tractor.
• Manage the ordering of many types of Power Equipment for store stock as well as customer special orders.
• Assist with receiving, moving, and displaying power equipment products.
• Conduct pre-delivery-inspection (PDI) processes when receiving and selling any applicable equipment.
• Coordinate the delivery of equipment products to customers as needed.
• Maintain Salesforce system with current customer information throughout the whole life cycle of the equipment.
• Maintain accurate tractor inventory in both the store inventory systems and the Salesforce system.
• Coordinate service and repair of items with the RK mechanics, parts department, and mobile technicians.
• Assist customers and store mechanics with repair documentation in the Salesforce system, including creating cases, creating parts requests, completing work orders, and finalizing the…