Senior Advertising Manager

Join to apply for the Senior Advertising Manager role at 97th Floor.

Our mission at 97th Floor is to elevate people and brands we believe in. That’s what we’re focused on when we help our clients meet their marketing goals and lead people to brands and products they need.

You’ll thrive here if you’re motivated to do work you’re proud of, you enjoy close collaboration, and you’re naturally curious about human psychology.

We’ve partnered with companies like AT&T, Oatly, eos, and Zoom. And now we’re looking for someone who wants to dive into advertising with expertise, fresh eyes, and genuine excitement to achieve results.

$65,000.00/yr - $80,000.00/yr

• Own and execute advertising strategies for our most complex, high-investment client accounts — aligning campaign structure, targeting, creative, and budgets across multiple channels.
• Effectively launch, optimize, and maintain $400K+ in monthly ad spend for your clients.
• Collaborate closely with content marketers, designers, and account directors to develop compelling creative and messaging rooted in audience insight and performance feedback.
• Translate business objectives into ad strategy, using performance data to prioritize channels, audiences, and investment levels that drive measurable growth.
• Build, launch, and optimize campaigns end-to-end, including audience development, keyword research, bidding strategies, creative testing, conversion tracking, and budget pacing.
• Lead client communication for advertising initiatives, confidently explaining strategy, results, tradeoffs, and recommendations in a way that connects platform metrics to real business outcomes.
• Scale impact across the agency by providing mentorship and strategic direction, leading high-level conversations around performance, experimentation, and long-term growth opportunities — not just campaign updates.
• Own conversion tracking and UTM hygiene across accounts, ensuring accurate attribution and advanced reporting through Looker Studio dashboards.
• Stay ahead of platform changes and industry trends, proactively testing new features, formats, and channels while sharing insights and best practices with the agency.
• Contribute to process improvement and knowledge sharing, helping evolve internal playbooks, testing frameworks, and reporting standards for the ads team.

• Bachelor’s degree in marketing or related field (preferred, not required)
• Minimum of four years technical experience in ads management on at least four major ad platforms.
• Proven track record of influencing performance outcomes by combining strong judgment, data-driven insights, and clear recommendations.
• Skilled in interpreting and applying performance analytics (ROAS, CPC, CPA, etc.) to continuously refine targeting, creative strategy, and budget allocation for measurable business growth.
• Exceptional analytical skills with the ability to transform data into meaningful insights that inform strategic decision‑making.
• Skilled at discerning which priorities will bring the biggest impact and leveraging strong time‑management to execute on those priorities.
• Expertise with conversion tracking, attribution, and performance reporting, including building and maintaining dashboards in Looker Studio.
• Advanced client communication and storytelling skills, ability to turn performance data into clear insights, strategic recommendations, and narratives that help clients understand why decisions are being made — not just what happened.
• Life Insurance
  : 100% paid by 97th Floor (coverage = 1x salary, up to $350,000)

Savings + Retirement

• HSA with up to $150/month match (rolls over and is yours permanently)
• 401(k) with up to 4% company match

ROWE (Results Only Work Environment)

This is a big one. We don’t track hours, but we care deeply about results. You work when, where, and how you want — as long as the work gets done. No vacation policy, no time tracking, no office requirements. Autonomy and accountability go hand in hand here. You’re always welcome in our Lehi office (coworkers + snack!), but you choose…