Digital Advertising Strategist; Mandarin

Position: Digital Advertising Strategist (Mandarin)

Digital Advertising Strategist (Mandarin)

Are you obsessed with data, partner success, taking action, and changing the game? If you have a whole lot of hustle and a touch of nerd, come work with Pattern! We want you to use your skills to push one of the fastest‑growing companies headquartered in the US to the top of the list.

Pattern accelerates brands on global e‑commerce marketplaces leveraging proprietary technology and AI. Utilizing more than 46 trillion data points, sophisticated machine learning and AI models, Pattern optimizes and automates all levers of e‑commerce growth for global brands, including advertising, content management, logistics and fulfillment, pricing, forecasting and customer service. Hundreds of global brands depend on Pattern’s e‑commerce acceleration platform every day to drive profitable revenue growth across 60+ global marketplaces—including Amazon, , , eBay, Tmall, Tik Tok Shop, JD, and Mercado Libre.

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Pattern has been named one of the fastest‑growing tech companies headquartered in North America by Deloitte and one of best‑led companies by Inc. We place employee experience at the center of our business model and have been recognized as one of Newsweek’s Global Most Loved Workplaces®.

What is a day in the life of a Digital Advertising Strategist?

• Manage and delegate creation of PPC and display campaigns across Amazon, Walmart, Google, Facebook, etc.
• Perform market research to build tailored and relevant full‑funnel strategies for clients.
• Nurture partner relationships by meeting regularly to review performance, negotiate advertising budgets, and discuss strategy ideas.
• Research and test effective keywords, bidding strategies, and ad copy to catalyze traffic and sales velocity.
• Collaborate with the brand management team to align advertising goals with the internal ambitions set by our partners.

What will I need to thrive in this role?

• Fluency in both English and Mandarin is required with strong verbal and written communication skills.
• Bachelor’s degree in Marketing, Business, Communications or a related program.
• 2+ years of experience in digital marketing, preferably in paid search and display advertising (Google Ads, Facebook, etc.).
• Demonstrable Excel knowledge, data analysis and problem‑solving skills.
• Prior experience in managing client relationships and communicating with key internal & external partners.
• Demonstrable quickness in learning new things and an ambitious attitude.

Preferred Qualifications

• Working history with the Amazon advertising platform and third‑party tools like Helium 10, Pacvue, Viral Launch, etc.
• Knowledge of advanced auto‑bid tools, such as Marin or DS3.
• Skills in web analytics and relevant attribution models.
• Experience in retail revenue strategy.

What does high performance look like?

• You are agile and experimental, bringing new ideas and moving fast to achieve goals.
• You are self‑driven, organized, and proactive with high ethical standards.
• You love web analytics, attribution models, and are up to speed on all the latest trends.
• You follow through with all assignments in a timely manner.
• You give 100% to all tasks and projects you are given.
• You take full ownership of your projects and follow through to completion.

What is my potential for career growth?

• You will learn valuable skills in Amazon Ads, leadership, and marketplace strategy, and build relationships with department leaders at Pattern and brand executives. These skills and relationships can lead to career advancement within the company.

What does success look like in the first 30, 60, 90 days?

• 30 Days – you have your team schedule and structure established with regular 1:1s, you build strong relationships with team members, brand managers, and brand partners.
• 60 Days – you hold regular strategy sessions to share valuable suggestions with brand partners.
• 90 Days – you build and execute successful ad strategies and understand the nuances of your brands’ advertising needs.

What is the team like?

• You will work with other Associate Directors and Ad Strategists and be supervised by the Director of Digital Advertising. You will also be mentored by the VP of…