Digital Trading Manager - Mat Cover
Listed on 2026-09-21
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Marketing / Advertising / PR
Ecommerce, Digital Marketing, Marketing Strategy
Home. There's no place like it.
And there's no feeling like helping people create the joy of feeling truly Dunelm, that's what we do. We're the UK's number one choice for homewares because we make home life lovelier for our customers. And we've crafted a workplace that feels just as welcoming, where you can bring your ideas, be yourself, and feel right at home.
OverviewHome. There's no place like it. And there's no feeling like helping people create the joy of feeling truly Dunelm, that's what we do. We're the UK's number one choice for homewares because we make home life lovelier for our customers. And we've crafted a workplace that feels just as welcoming, where you can bring your ideas, be yourself, and feel right at home.
AboutThe Role
As a Digital Trading Manager
, you'll play a critical role in driving digital category growth across Dunelm.
Reporting to the Senior Digital Trading Manager
, you'll be part of our Customer Team and responsible for the day-to-day trading performance of your assigned categories across our digital platforms. Combining strategic planning with hands-on execution, you'll work in partnership with Commercial teams to identify opportunities, develop growth plans, and use digital trading levers to maximise sales, conversion, customer engagement and profitability.
Using insight, data and customer behaviour trends, you'll help shape category strategies, optimise the digital experience and ensure trading opportunities are translated into actions that deliver measurable business impact.
This is a highly collaborative role that sits at the heart of Digital, Commercial and Customer decision-making, working closely with stakeholders across the business to drive category performance and deliver an exceptional customer experience on
Work your way, together
We’re a hybrid business, which means you’ll have flexibility alongside time together with your team. In this role, you can expect 2 days a week in the office or on-site, helping you stay connected, collaborate and do your best work for our customers.
- Act as the lead digital category champion for those categories assigned to you.
- Build strong relationships with the commercial leadership teams.
- Influence decisions using your digital expertise, presenting data, customer insight and performance analysis reinforcing the sentiment of 'digital first'
- Ensure digital priorities and opportunities are embedded within category strategies, business plans and investment decisions.
- Align stakeholders around initiatives that drive growth, improve customer experience and support wider business objectives.
- Own the digital performance of your categories, delivering growth across sales, conversion, profitability and customer engagement, with a focus on Home Delivery and Click & Collect.
- Develop and execute category growth plans aligned to commercial objectives, translating strategy into actionable digital trading plans and initiatives.
- Drive in-week trading performance through proactive monitoring, analysis and optimisation of category, campaign and product performance.
- Analyse the end-to-end customer funnel to identify barriers to conversion, improve customer experience and maximise commercial performance.
- Deliver and optimise promotional, trading and merchandising activity to improve traffic, conversion, availability, product performance and customer engagement.
- Use data, customer insight, market intelligence and competitor analysis to understand the market, performance drivers & to identify opportunities.
- Maintain a high-quality online experience through regular site hygiene checks, ensuring strong buyability, shopability, brand consistency and content standards while…
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