Marketing & Communications Lead; maternity cover

Overview

Marketing & Communications Lead (maternity cover). Fixed term for one year to cover maternity leave. Ideally 30 hours per week, but open to other options.

Location:

Lewes, East Sussex. Flexible hybrid working, ideally spending at least 2 days per week in the office. Weekly face-to-face team meetings on Tuesdays. Reporting to:
Head of Business Development & Growth.

• Content planning and production
  • Own all aspects of the content strategy and lead on its implementation.
  • Produce the monthly Plain Numbers Insights newsletter, including writing and commissioning pieces, tracking key metrics and increasing subscribers.
  • Develop engaging content for the website, including news articles, case studies, and thought leadership pieces. Content formats include written, video and graphics.
  • Create and manage Linked In posts for the company page and support stakeholders with posts on personal profiles to establish thought leadership and subject matter expertise.
  • Work with the partnerships team and external collaborators to generate content.
  • Track and analyse metrics to measure impact and refine plans accordingly.
• Partnership support
  • Engage with contacts in partner organisations to identify and execute co-marketing opportunities (e.g., case studies, testimonials, research).
  • Build strong relationships with new partners to celebrate the Plain Numbers partnership.
  • Collaborate with the partnerships team to identify and capitalise on communications opportunities.
  • Support Plain Numbers Community events with promotion and organisation.
• Brand awareness and development
  • Develop and implement activities to enhance brand visibility and reputation.
  • Identify speaking opportunities, content sharing and opinion pieces with sector partners (trade associations and membership groups).
  • Collaborate with the management team to integrate marketing needs into company planning and strategy.
  • Measure success through KPIs such as engagement, followers, subscribers, views and downloads.
• Website management
  • Maintain and update the website as a central hub for brand awareness and lead generation.
  • Lead website improvement projects, manage third parties, budgets and timelines.
  • Plan and execute external webinars; develop content with management and staff.
  • Build a promotional plan to drive registrations and attendance, with post-event reporting and follow-up.
  • Work with the sales team to track webinar-generated leads and pipeline progress.
• Capture and promote evidence of impact
  • Develop and maintain a portfolio of case studies; publish evidence of impact across Linked In, the website and email newsletter.

• You will be: Comfortable with a mix of thinking, doing and stakeholder management; responsible for strategy and delivery.
• Able to demonstrate high EQ, working with and advising colleagues including leadership, partners and stakeholders.
• A high-agency colleague capable of managing a varied workload with limited direction.
• Great with people and able to build strong relationships internally and externally.
• A project manager who combines creativity with execution and insight.
• No prior knowledge of the Plain Numbers Method is required, but the candidate should be keen to learn and develop this knowledge.

• B2B marketing in consultancy, L&D or related fields
• Prior experience in a start-up or scale-up environment
• Content planning, creation, execution and repurposing
• Linked In for business and thought leadership
• Copywriting and editing
• Use of AI tools to support creativity, productivity and analysis

• Experience in account-based marketing
• Marketing automation to build life cycles and journeys
• Basic video production and editing

• Salary based on a full-time equivalent of £36,750
• 25 days paid holiday per year (pro rata where relevant) plus Bank Holidays
• Salary sacrifice pension scheme with 5% employer contributions
• Group life insurance and income protection
• Private health insurance (post probation)
• Corporate health cashplan (post probation)
• Enhanced family pay
• Professional development opportunities and flexible working

Equal opportunity statement Plain Numbers is committed to being…