Director of Data

Role Summary

The Director of Data is a strategic leader responsible for transforming our data landscape into a unified, high‑performing asset. The role includes leading the transition from fragmented, inconsistent reporting to a single source of truth that enables every stakeholder to make data‑driven decisions with ease. It also oversees the end‑to‑end data strategy, from governance and engineering to advanced analytics, with the goal of moving the organization away from manual data "tweaking" toward a scalable, automated environment where data is a primary driver of product development and revenue growth.

The data environment is currently fragmented across Looker and Power

BI and suffers from inconsistent definitions and manual processing. This position exists to fix these foundational issues, unify customer data into a single lake, and ensure that data is never an afterthought in our product lifecycle. It bridges the gap between technical execution and business value, enabling stakeholders to interact with data in a self‑service, conversational, intuitive way.

• Champion a data‑driven decision‑making culture:
  Embed data in every business decision, ensuring stakeholder self‑service, proactive insight‑led decision making and shift from descriptive reporting to predictive and prescriptive insights.
• Establish a Single Source of Truth:
  Lead the consolidation of fragmented data sources into a unified layer to ensure consistent reporting across all regions and products.
• Define and Standardise KPIs:
  Create a coherent dictionary of business metrics so that "the truth" is the same for every department.
• BI Tool Strategy:
  Solve the current fragmentation of BI, creating a streamlined dashboard ecosystem that discourages "ad‑hoc" clutter.
• Data Governance & Quality:
  Implement rigorous standards for data cleaning, eliminating the need for manual raw data adjustments.
• 1st Party Data Transition:
  Strategy and execution of moving from 3rd party to 1st party data sources to future‑prove our revenue streams.
• Product Integration:
  Work with Product and Engineering to ensure data tracking and analytics are baked into new features from day one, rather than added as an afterthought.
• Enable Personalisation:
  Build a unified customer data lake that allows for advanced cohort segmentation and personalised experiences for our fans.
• Leadership &
  
  Roadmap:
  
  Review and manage the Data & BI teams, setting a prioritised roadmap that addresses technical debt while delivering high‑impact business wins.
• Partner with Commercial and Product teams:
  Improve the revenue attribution and measurement and identify growth opportunities through data.

• 10+ years in Data Leadership:
  Proven experience managing data engineering, analytics, and BI teams in a fast‑paced digital environment.
• Architecting Single Source of Truth: A track record of successfully consolidating fragmented data environments and migrating legacy systems.
• Cloud Data Expertise:
  Deep knowledge of modern data stacks (e.g., Big Query, Snowflake, or AWS) and BI tools (Looker/Power
  
  BI).
• Data Governance Mastery:
  Experience defining global KPIs and implementing data quality frameworks that eliminate manual reporting errors.
• Commercial Mindset:
  Ability to translate complex data issues into clear business outcomes, specifically regarding 1st party data and programmatic revenue.
• Stakeholder Management:
  Experience working with C‑suite and Product leads to embed data into the core business strategy.

• Experience in sports media, iGaming, or high‑volume consumer tech.
• Exposure to AI/LLM integration for "conversational" data interfaces.
• Experience managing data transitions during mergers or acquisitions.