General Manager

We’re looking for a decisive, commercially astute leader to drive performance and inspire success at the Crowne Plaza Liverpool-John Lennon Airport, an iconic Art Deco landmark that once served as the original airport terminal for the city.

Set in the heart of Speke, just minutes from Liverpool John Lennon Airport and a short drive from the city centre, this distinctive 4-star hotel combines aviation heritage with modern elegance, offering an exceptional opportunity to lead a flagship property within the Kew Green Hotels portfolio.

This role reports to the Regional General Manager.

You are accountable for delivering exceptional results across people, profit, and guest experience. Through strategic leadership and solution-driven decision making, you will ensure all revenue, market share, and brand standards are consistently exceeded.

• Leading and developing Heads of Department to create a high-performing, highly engaged team.
• Setting and delivering annual budgets, capital plans and sales & marketing strategies to achieve ambitious financial targets.
• Analysing performance metrics to maximise market share, RevPAR, and profit margins while controlling costs.
• Acting as a brand ambassador. Ensuring compliance with brand and service standards, and building our profile in the local market.
• Driving guest satisfaction through innovative service enhancements and proactive feedback engagement.
• Maintaining property standards, asset value, and compliance with health, safety, licensing, and environmental responsibilities.
• Leading community engagement initiatives that strengthen our local presence and corporate social responsibility.

You are a commercially minded hotel leader with a proven track record in branded hotel operations.

• Proven hotel leadership in a branded environment with measurable success in revenue growth, sales strategy, and market share gains.
• Strong commercial and financial acumen
  :
  Able to analyse data, spot opportunities, and drive profitability.
• Brand and reputation builder
  :
  Experienced in positioning a hotel in the market and enhancing employer brand.
• Solution-driven leadership style
  :
  Calm under pressure, clear in direction, and quick to implement effective solutions.
• Exceptional people skills
  :
  Experienced in succession planning, team engagement, and talent development.
• Customer focus
  :
  Committed to delivering exceptional guest satisfaction and repeat business.

• Discounted hotel stays around the globe, with food and beverage discounts.
• Attractive discounts across many major retailers, restaurants, and events.
• FREE and UNLIMITED access to our Leisure Clubs (gym, pool, steam rooms).
• Personal and career development.
• Round the clock access to the Employee Assistance programme, offering mental health and wellbeing support, financial and legal advice.

At Kew Green Hotels, we’re committed to creating an inclusive workplace where everyone can thrive. If you need any adjustments during the recruitment process, just let us know at r - we’re here to support you.