TikTok Content Creator & Live Host

Tik Tok Content Creator & Live Host

Liverpool - Hybrid Working

Salary up to £35k - Depending on Experience

Working for a successful consumer wholesale business, this is a highly visible role focused on growing Tik Tok Shop revenue through a combination of short-form content creation and live commerce. The successful candidate will be the on-camera face of the brand, creating engaging Tik Tok content and hosting live shopping events that drive sales and audience growth.

Responsibilities:

Live Hosting

Host regular Tik Tok Shop live selling sessions
Demonstrate products and answer customer questions in real time
Drive sales, engagement, and conversions during live streams
Build a consistent live audience and community
Analyse performance metrics including GMV, CTR, viewers, and conversion rates

Content Creation

Create, film, edit, and publish Tik Tok videos
Produce content such as:
Product demonstrations
Tutorials
Unboxings
Trend-led content
Manage content calendars aligned with launches and promotions
Set up basic filming environments and source props/samples

Growth & Performance

Track engagement and sales performance
Optimise content based on analytics
Support seasonal campaigns, flash sales, and affiliate activity
Stay current with Tik Tok trends and Tik Tok Shop developmentsCollaboration

Work closely with ecommerce and marketing teams
Support influencer and affiliate partnerships
Ensure Tik Tok activity aligns with wider brand campaigns

Skills Required:

Must have previous experience working in a similar Tik Tok/Content Creator/Social Media role
Confident and engaging on-camera presence
Experience creating Tik Tok, Reels, or other short-form video content
Basic video editing skills (Cap Cut, Premiere Rush, etc.)
Strong communication and presentation skills
Commercial mindset with the ability to sell products effectively
Self-motivated and comfortable working to a live broadcast schedule
Experience working with retail beauty brands or haircare products
Previous Tik Tok Live hosting experience
Tik Tok Shop experience
Live commerce or social selling experience
QVC-style presenting background
Existing Tik Tok following
Experience analysing content performance metrics

This role is best suited to a commercially minded content creator who enjoys being on camera and can combine entertaining content with sales-driven live commerce