Sales Manager

Sales Manager at Peoples Automotive Group – Speke

OMODA|JAECOO is at the forefront of automotive innovation, with JAECOO named Carwow Brand of the Year 2026.
Peoples proudly presents an expanding range of products supported by the award‑winning OMODA|JAECOO Marketing Team of the Year. This is an exciting opportunity to join the fast‑paced environment at Peoples Speke as a Sales Manager, leading a dedicated and experienced sales team.

Reporting to the Board, you will be responsible for driving, delivering and exceeding the OMODA|JAECOO sales performance. This role demands a proactive, organised, performance‑driven individual who can inspire and develop the team.

• Have in‑depth knowledge of our product range and use that knowledge to drive and motivate the sales team.
• Ensure the sales team provides an excellent customer experience and serves as the main point of contact for resolving any customer concerns within the Sales Department.
• Negotiate sale prices, including trade‑in values for customer part‑exchanges.
• Equip and motivate the sales team to meet targets, providing coaching and guidance on improvement areas within the sales process.
• Drive growth in volume and profit for the Sales Department.
• Lead prospecting activities and monitor conversion rates, anticipating where the next deal will come from.
• Enhance business performance by increasing retail unit volume and profit.
• Control stock (retail, trade and overage) in line with budget and company stocking policy.
• Manage expenses and maintain attention to detail to ensure budgets are achieved.
• Forecast and respond strategically to market changes to maximise business performance.

• Self‑confidence and a customer‑focused attitude.
• Energy and enthusiasm.
• Good attention to detail.
• Previous experience in car sales is essential.

• Competitive salary and OTE dependent on experience.
• Instant membership to our dedicated Employee Assistance Programme.
• 5‑day working week.
• Company car.
• Discounts on all company products and services.
• Pension scheme.
• Discounted shopping portal with savings at over 1,000 retailers.
• 30 days annual leave, plus the option to purchase an additional week.

At Peoples we don’t just look at your CV. We want to know who you are, your values and your potential. We are an inclusive employer, and we aim to create an environment where everyone can be their genuine self. Inclusivity and respect are at the heart of our business.