Motion Designer, Performance Marketing
Listed on 2026-02-18
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Creative Arts/Media
Digital Media / Production
About Cleo
At Cleo, we're not just building another fintech app. We're embarking on a mission to fundamentally change humanity's relationship with money. Imagine a world where everyone, regardless of background or income, has access to a hyper-intelligent financial advisor in their pocket. That's the future we're creating.
About The CompanyCleo is a rare success story: a profitable, fast-growing unicorn with over $300 million in ARR and growing over 2x year-over-year. This isn't just a job; it's a chance to join a team of brilliant, driven individuals who are passionate about making a real difference. We have an exceptionally high bar for talent, seeking individuals who are not only at the top of their field but also embody our culture of collaboration and positive impact.
If you’re driven by complex challenges that push your expertise, the chance to shape something truly transformative, and the potential to share in Cleo’s success as we scale, while growing alongside a company that’s scaling fast, this might be your perfect fit. Follow us on Linked In to keep up to date with new product features and insights from the team.
The Role
We’re hiring a Motion Designer to lead how motion shows up across Cleo’s paid channels.
You’ll be responsible for concepting and crafting scroll-stopping animated creative that drives performance — from fast-turn paid social ads to more ambitious campaign moments. You’ll combine strong storytelling, refined visual craft, and a deep understanding of digital platforms to create work that performs and feels distinctly Cleo.
Working closely with Growth and Brand, you’ll take ideas from script or insight through to polished animation. You’ll help define a scalable motion approach for performance marketing — building systems, templates, and ways of working that allow us to test fast without compromising craft.
We move quickly and test constantly. You’ll thrive here if you love bringing ideas to life through motion, enjoy seeing your work drive measurable impact, and care deeply about the details that make animation feel premium and intentional.
Key Responsibilities- Concept, design, and animate high-performing paid social creative from initial idea through to delivery.
- Translate scripts, insights, and product features into compelling, motion-led narratives grounded in strong visual design.
- Apply strong typography, layout, and composition principles before a single keyframe is set.
- Create cohesive visual systems across campaigns — ensuring assets feel intentional and designed, not templated.
- Partner closely with Growth to iterate quickly based on performance data and testing insights.
- Develop repeatable motion frameworks and templates that support rapid experimentation while maintaining craft.
- Collaborate with Brand to ensure performance work aligns with Cleo’s wider identity and creative ambition.
- Explore AI and emerging tools to speed up production and unlock new creative possibilities.
We’re looking for a motion specialist who is equally confident in design fundamentals.
Specifically- A portfolio that shows exceptional motion craft and strong graphic design thinking — especially within ads, campaigns, or digital-first environments.
- Deep expertise in After Effects, with strong Figma skills and a solid grasp of typography, layout, hierarchy, and visual systems.
- A strong sense of timing, pacing, and storytelling — you know how to design for attention in the first few seconds.
- Experience creating performance-driven creative and working within growth or test-and-learn environments.
- The ability to use data and insights to inform iteration — without sacrificing originality or craft.
- A high bar for detail — from kerning and easing curves to visual consistency across formats.
- The ability to think beyond individual assets and contribute to campaign-level thinking and scalable creative systems.
- A competitive compensation package (base + equity) with bi-annual reviews, aligned to our quarterly OKR planning cycles.
- Work at one of the fastest-growing tech startups, backed by top VC firms, Balderton & EQT Ventures
- A clear progression plan.…
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