Communications Manager

About the Company

The Line Construction Benefit Fund, commonly known as LINECO, was founded in 1963 and is a self-funded, self-administered health and welfare plan. We provide a comprehensive suite of benefits to hard working outside construction and utility members of the International Brotherhood of Electrical Workers (IBEW) and the National Electrical Contractors Association (NECA). LINECO offers a full range of medical benefits, including prescription drug coverage, dental benefits, vision, short term disability, life insurance, and behavioral health support designed to provide members with the best care available at a predictable cost.

At LINECO, we are providing our members with best in class service, and if you are mission driven and passionate about healthcare and communication, we would love to connect with you.

Our Management Team is critical to our success y oversee our day-to-day operations and the strategic direction of the business to ensure we are operating effectively and efficiently. They are responsible for motivating employees, setting long-term goals, and guiding the company towards success. As part of the Management Team, the Communications Manager is responsible for building and executing LINECO’s internal and external communication strategies.

You will help us communicate better with our members through the LINECO newsletter and website as well as other content to ensure they understand and utilize our benefits.

• Develop communication strategies by creating a comprehensive communication plans that aligns with the LINECO’s goals, including identifying key messages for our members (plan changes, preventive, health & wellness, etc)
• Evaluate, select, and implement member engagement and email marketing software for LINECO
• Create and deploy content including website copy, blog posts, social media updates (Linked In), newsletters, marketing materials, and targeted benefits information
• Working with HR on internal communications to ensure employees are informed about company news, changes, and strategies through various channels.
• Ensure brand consistency by maintaining consistent messaging and branding across all communication platforms
• Foster stakeholder relationships by building and maintaining positive relationships with key stakeholders, including employees, leadership, members, and the public
• Have expertise in various e‑mail and text messaging campaigns and digital distribution platforms specifically related to employee engagement, benefits, and wellness
• Evaluate communication effectiveness by tracking metrics and measuring success of communication efforts with our members and making adjustments as needed

• Bachelor's degree with a strong background in communications with a minimum of 3-8 years of experience
• Background in marketing, public relations, or a related field

• Excellent written and verbal communication, including public speaking and presentation skills
• Ability to develop, implement, and deploy effective communication strategies to members of a group health plan
• Ability to analyze data and metrics to assess the effectiveness of communication campaigns
• Solid understanding of digital communication including social media, website management, and other digital communication tools
• Ability to build and maintain relationships with a variety of stakeholders
• Ability to manage multiple projects and deadlines effectively
• Ability to develop innovative, creative, and engaging communication content
• Ability to adapt to changing situations and communication needs

• Experience in group health plan and/or insurance communications
• Strong knowledge of relevant laws, regulations and industry standards including but not limited to HIPAA, PHI, and health insurance
• Ability to lead and manage teams, delegate tasks, and work well with others
• Ability to handle crises effectively and minimize damage

This is a full time salaried position, the salary range for this role is $95k to $125k depending on level of experience.

We are a hard-working, mission driven organization who prides ourselves on providing quality service to our members. We are people-centric. Our team consists of employees with long tenures, and we foster engagement and appreciation with our employees. We are humble, compassionate, and empathetic and let this guide our mission and values. Very strong benefits package which includes medical coverage, dental, vision, prescription drug, disability, and pension plan and annuity plan for retirement.

Competitive salaries/hourly rates, referral and spot bonuses when applicable. Comprehensive time-off plan including vacation, sick, and personal (PLAWA) time. Collaborative, team-oriented work environment. Fun and engaging culture driven by our employee committee with monthly activities.