Digital Marketing Lead Position

Position: Trackunit Digital Marketing Lead Position
Become Trackunit's Lead Digital Marketing Manager where your expertise will guide our digital strategy. Your focus will be on generating demand and improving conversion across channels.
This role demands a comprehensive understanding of digital marketing within the B2B technology landscape. You will set the global digital strategy aimed at optimizing paid media, SEO, and website performance. By closely working with various teams, you will maximize Trackunit’s discoverability and customer engagement.

Key Responsibilities:

• Create a global paid media acquisition strategy

• Lead website optimization and conversion initiatives

• Develop and implement a global SEO strategy

• Analyze data to drive informed marketing decisions

• Manage performance across digital partnerships and agencies
Requirements:

• Minimum 7 years in digital or performance marketing

• Experience in SaaS or tech-driven industries

• Proficiency in advertising platforms like Linked In and Google Ads

• Demonstrated experience with AI-enhanced marketing solutions

• Capacity to manage multiple agency partners
Drive Trackunit’s digital marketing efforts and achieve outstanding results.
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