Account Based Marketing; ABM Lead

Key Responsibilities

• Strategic Deal Progression: Own the end-to-end commercial positioning for high-value accounts, diagnosing why deals stall and delivering the "unblockers" needed to close.
• Systems Architecture: You aren't here to do one-off tasks. You will build the repeatable ABM frameworks, playbooks, and automated workflows that allow the commercial team to scale.
• Commercial Narrative: Translate technical product complexity and regulatory nuances into account-specific value propositions that drive urgency.
• AI-Driven Impact: Use and implement AI tools to automate discovery, mapping, and asset creation, ensuring you spend your time on high-leverage strategy rather than "bespoke content debt."
• Stakeholder Authority: You will have the mandate to define ABM priorities and push back on requests that don't materially accelerate revenue.

• The Strategist: You have a background in ABM, Enterprise Sales Enablement, or Commercial Strategy within a complex B2B SaaS or Fin Tech environment.
• The Architect: You have a "systems mindset"—you naturally look for ways to turn successful one-offs into repeatable, scalable processes.
• The Translator: You can take a complex, data-heavy product and make it sound simple, trustworthy, and commercially essential.
• The Tech-Forward Marketer: You are an early adopter of AI and automation tools to scale your own impact and output.

• Central London
• Remote first, flexible working hours and no internal meetings on Friday afternoons

• £65,000 per annum plus share options
• 26 days holiday + 8 bank holidays (which you can swap for more meaningful days if you wish), pension, £1,200 per year for your remote set-up, £150 per month for wellbeing

If you would like a confidential chat about this role or your next career move, please send your CV to j or connect via Linked In:
Jodie Clayton

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