Associate Director – Consumer Qualitative Research

Overview

Associate Director – Consumer Qualitative Research – Strategic Insight Consultancy

London (Hybrid)

Exciting opportunity for a qualitative researcher (AD/SRM) to join a creative and independent insight consultancy.

We seek candidates with a strong consumer qualitative research background who have experience, knowledge or a genuine interest in working with some of the world’s best-loved consumer brands. In this role, you will be able to consult with your clients on areas such as how to rebrand and relaunch a product, helping them to make decisions on packaging design (structure and graphics), re-positioning and logo development.

You will do this alongside some of the most knowledgeable and respected qual and quant practitioners in this space who are as well-connected as it gets.

As an Associate Director, you will play a key role in building close and lasting relationships with clients, taking the lead on projects, working with and developing junior members of the team. You will still be keen to be involved in projects, making sure outputs are of the highest quality and presenting well-thought-out and actionable insights.

This is an independent insights consultancy that provides consumer-grounded insight to many of the world’s most recognisable consumer brands. This is a consultancy that prides itself on being able to understand consumers’ relationships with brands and how they portray themselves through designed elements of their products.

Their USP is their ability to blend behavioural science with design thinking into their research and strategic outputs and how this can enhance the relationship with a brand. They are a well-organised and meritocratic business that makes sure they leave space in their workflow for collaboration and genuine thinking time, as they pride themselves on remaining creative and innately tuned into the cultural context of their work.

If you have top-notch qual skills, enjoy working in the consumer/FMCG space, are keen to join a collaborative & balanced insights consultancy and are keen to shape the future of consumer brands, we would love to hear from you.

• Lead projects and take accountability for delivering high-quality outputs.
• Build close, lasting relationships with clients and mentor junior team members.
• Contribute to project conception, planning and presenting actionable insights.
• Consult with clients on areas such as rebranding, relaunching products, packaging design (structure and graphics), repositioning and logo development.

• Strong consumer qualitative research background.
• Experience or genuine interest in working with world-class consumer brands (FMCG).
• Ability to collaborate with and learn from leading qual and quant practitioners.
• Interest in blending behavioural science with design thinking in research and strategy.