Real Estate BD & Marketing Manager
Listed on 2026-05-31
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Business
Client Relationship Manager, Marketing Strategy, Sales Marketing -
Marketing / Advertising / PR
Client Relationship Manager, Digital Marketing, Marketing Strategy, Sales Marketing
We are looking for an experienced Business Development & Marketing Manager to support the growth of our Real Estate practice.
This is an exciting opportunity for an experienced individual who has an exceptional track record in delivering high-quality and high-impact BD and marketing programmes from within an international professional services firm. The role requires a commercial mindset and ability to demonstrate a high level of initiative to translate emerging business issues and developments into commercial opportunities.
The candidate will be working with a group of highly engaged stakeholders, be supported by a Business Development Executive and collaborate closely with the firm's Digital Marketing, Events, PR & Communications, Bids and international Business Development teams.
What You'll Do:
- Business Development strategy:
- Support the development of the practice strategy and sub-group business plans.
- Execution and communication of the strategy to the wider firm and the market.
- Client relationship management and targeting:
- Client account planning and relationship management.
- Client research and targeting.
- Development of value propositions for clients and targets.
- Cross-selling within existing clients.
- Relationship development with intermediaries and overseas law firms.
- Campaign development and delivery:
- Market research and horizon scanning to identify thought leadership and BD campaign opportunities.
- Campaign development and delivery to achieve high BD activity for the practice and increase its profile in the market.
- Project-management of the full cycle of practice campaigns providing insight into ROI and performance.
- Marketing activities and infrastructure:
- Delivery of marketing activities and proficient use of marketing systems and processes for effective client outreach.
- Creation, maintenance and distribution of the group's marketing collateral including brochures, intranet and website pages, social media posts, client alerts and practice newsletters.
- Development of a reliable process and infrastructure in relation to the group's marketing activities, such as contact mailing lists, credentials database and the local use of the firm's CRM system.
- Co-ordination:
- Cross-practice relationship-building and collaboration with international teams to identify key opportunities for involvement.
- Supervision of the event planning to ensure BD ROI is tracked and opportunities identified and followed up.
- Co-ordinate delivery of the group's RFPs, pitches, directories and award submissions.
- Coordinate marketing activities in collaboration with international teams to deliver marketing collateral, ensuring it is on message and within brand guidelines
- Business Development skills development and training:
- Strategic advice and ongoing development of lawyers’ BD knowledge and skills.
- Business Development training for teams and individuals.
What We're Looking For:
- Degree educated
- At least 3 years’ experience of working in a BD and/or marketing managerial role within a professional services environment
- Experience of working in the real estate sector, both in the UK and internationally
- Excellent relationship building skills and experience
- Strong verbal and written communication skills
- Strong digital skills and understanding of digital and social media channels
- A collaborative, strong team player approach
- Exceptional project management skills, with the ability to prioritise tasks
Team introduction here
Who are we looking for?
- We don't have a type. We believe our differences are our strengths; varied cultures, approaches and experiences can only benefit us.
What do we offer?
- You can be yourself: It takes everyone to make us who we are. We’re a culture of diverse perspectives, with each of us making unique contributions that make us better together.
- In the office or WFH?:
We think the best balance is more time in the office than at home, so we operate a 60:40 rule. - Beyond salary:
We offer plenty of benefits; private medical insurance, health cash plan, dental insurance, life assurance, critical illness insurance, matched pension contributions up to 7%, holiday trading, plus many more. Visit: Reward & Benefits ¦ Fieldfisher. - Come for the WOW views:
River…
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