Subject Matter Expert, Commercial Execution

Opportunity

On and Off Trade commercial excellence is the goal for Bacardi. The Commercial Execution Subject Matter Expert (SME) will analyse current commercial processes, tools and capabilities and provide insights and a recommended approach that embeds executional excellence of the Bacardi commercial plans. The focus is twofold:
1) analyse and refine our Bacardi Commercial Way (BCW) processes to embed AVQPAP principles across Bacardi;
2) support the implementation of the Commercial Works‑of‑Way (WoW) and the SFA/CRM platform.

• Provide expertise and guidance on current ‘AS‑IS’ commercial execution processes (from planning to frontline implementation), including SFA/CRM tool solutions.
• Support GPO/GPL and Commercial Tech teams with the development of future commercial sales enablement tools and roadmap.
• Collaborate with cross‑functional teams to identify pain points and address interconnected issues/opportunities across the commercial functions.
• Conduct detailed analyses and provide actionable insights and KPIs related to commercial execution.
• Maintain thorough knowledge of industry and commercial trends and best practices.
• Provide recommendations for a consistent commercial glossary of terms.
• Deliver first‑hand expert advice and recommendations to support GPO/GPL decision‑making processes.
• Act as liaison between functions/departments to facilitate knowledge sharing.
• Support rollout of commercial training sessions and workshops to implement ‘TO‑BE’ processes and future SFA/CRM platform(s).

• Bachelor’s degree in Business or related advanced degree.
• Significant experience in commercial leadership roles.
• Strong analytical and problem‑solving skills.
• Ability to work collaboratively in a team and cross‑functional environment.
• Experience deploying commercial process improvements.
• Strong change‑management and stakeholder‑engagement abilities at Market and Region/Cluster levels.
• Strategic thinker with excellent communication and governance capabilities.
• Experience with agile transformation methodologies.
• Advanced English proficiency (both written and spoken) is essential.

The role requires approximately 30% travel. It is a global role, with a preference for candidates based in Rotterdam, London, Miami, or Barcelona.

Bacardi seeks talent who can bring personal attributes that elevate its 3

Fs:
Fearless, Family, Founder. Excellence in belonging, self‑awareness, people agility, results agility, mental agility, and change agility are valued.

Disclaimer:
Bacardi seeks talent from all backgrounds to bring diversity of thought, agility and capability to our organization across the globe. We promote a working environment where all employees are treated and rewarded fairly. We do not tolerate any form of discrimination that adversely affects individuals or groups on the basis of national origin, race, color, religion, sex, gender, sexual orientation, marital status, disability, age, and any other legally protected aspect of a person’s identity.

U.S. applicants have rights under Federal Employment Laws.

• Competitive pay package linked to company and individual performance.
• Competitive holiday/paid time off, plus additional days such as volunteer day.
• Retirement/pension plan.
• Health & wellbeing: medical, critical illness, and life insurance.
• Employee assistance programs.
• Best‑in‑class, family‑friendly, and inclusive leave policies.
• Additional benefits may vary by location and are subject to change. Some benefits may be subject to an employee contribution or subsidized.
• Incentive plans linked to the nature of the employment (region, market, function or brand).