Product manager

About

The Role Team – Vitality Life Policy (Enterprise) Working Pattern - Hybrid – 2 days per week in the Vitality London Office or Stockport Office. Full time, 37.5 hours per week.

We are happy to discuss flexible working!

Top 3 skills needed for this role:

Strategic and commercially astute

Thrives in ambiguity

Highly collaborative and influential

What this role is all about:

As an Internal sales Product Manager, there is a significant opportunity to simplify journeys, improve insight, and drive better outcomes for advisers, marketing and indirectly, our end customers. As a Product Manager working on our internal sales CRM, you will own the evolution and performance of this experience. You’ll identify high-impact opportunities, refine solutions with cross-functional teams, and drive measurable improvements in conversion, efficiency and user satisfaction.

This is a role for someone who wants to own meaningful problems and enjoys actively partnering with sales and marketing teams.

Key Actions Product performance and outcomes:

- Own and improve key metrics across the sales and CRM journey (e.g. conversion, drop-off, adviser efficiency, engagement)
Problem discovery and prioritisation:

- Use data, user insight and commercial context to identify the highest-value opportunities across the journey, integrating AI into our adviser's day to day operations.

Experimentation and optimisation:
Lead a continuous optimisation approach using testing, analytics and insight to validate ideas and drive measurable impact

Strategy and direction:
Define and evolve the product strategy for your area, aligning to broader business goals and growth priorities

Cross-functional delivery:
Work closely with engineering, design, sales and marketing to turn ideas into high-quality, scalable product improvements

Stakeholder alignment:
Collaborate with senior stakeholders to ensure focus on the most valuable opportunities and clear outcomes

You’ll operate as part of a cross-functional product team who use SAFe agile, combining product thinking, data, and collaboration to solve real business and user problems. This means:

Framing problems before jumping to solutions

Using experimentation/insight over assumption

Balancing commercial impact with user experience

Making trade-offs clear and intentional

What you need to thrive

Commercial and strategic thinking Able to connect product decisions to business outcomes and growth

Data-driven mindset Strong experience with digital analytics, experimentation and optimisation (e.g. A/B or multivariate testing)
Product judgement Comfortable prioritising effectively in complex environments with competing demands

Influence and communication

Experience of Salesforce Able to work confidently with senior stakeholders, bringing clarity and alignment

Proven experience owning and evolving multiple digital products Experience working in complex ecosystems (e.g. B2B, enterprise, regulated industries) Track record of improving measurable outcomes through product changes

Desirable

Experience with B2B sales or CRM tooling

Demonstrated experience in a variety of organisational environments

Passion for how AI can enhance product management and user experience

So, what’s in it for you?

Bonus Schemes – A bonus that regularly rewards you for your performanceA pension of up to 12%– We will match your contributions up to 6% of your salary

Our award-winning Vitality health insurance – With its own set of rewards and benefits

Life Assurance – Four times annual salary

These are just some of the many perks that we offer! To view the extensive range of benefits we offer, please visit our careers page. Fantastic Benefits. Exciting rewards. Great career opportunities!

If you are successful in your application and join us at Vitality, this…