Senior Creative

Senior Creative - Must be willing to travel into London (3 days a week and travel nationally)

Lane7 is the UK's fastest growing and biggest independent boutique bowling destination. We have multiple venues across our Lane7, Level X, Gutterball and ML7 brands. Bowling has always been our thing - since launch in 2013, but really, we're all your best nights in one:
Pool, golf, darts, karaoke, arcades and a ton of next-level gaming experiences, combined with great drinks and fabulous food. A night with friends, date night, special celebrations and private functions… we've got every occasion covered.

The Senior Creative owns the creative direction and visual
output of the brand across every touchpoint. Digital, physical, internal, and
experiential. This role is the final gatekeeper of brand quality, ensuring
all content meets defined standards and expresses the brand consistently at a
global level.

This is a hands-on senior role that connects
strategy, design, and real-world execution. You will actively create work
yourself while leading creative standards, ensuring the brand is not just seen,
but experienced, with clarity, consistency, and impact.

• As Senior Creative you will actively design and produce
  content, this is a hands-on role.
• Create high-quality assets
  across digital, print, video, and motion, leading by example in craft and
  execution.
• Personally deliver key brand
  moments, campaigns, and flagship assets where the detail and quality
  matter most.
• As Senior Creative you must own and lead creative direction
  across the business.
• Drive creative innovation within
  brand constraints, pushing originality without compromising brand equity.
• Act as final sign-off for all
  visual, creative, and brand output — internal and external.
• Lead the creation of campaign visuals
  across websites, brochures (e.g. Christmas brochures), pitch decks, internal
  documents, and marketing collateral.
• Lead creative for new site launches,
  including hoardings, landing pages, uniforms, on-site branding, and branded
  merchandise.
• Ensure all brand touchpoints across
  the estate feel cohesive, intentional, and premium.
• Direct photoshoots and oversee
  pre-production, including creative briefs, shot lists, and visual direction.
• Lead video and motion output,
  ensuring consistency with brand tone and campaign objectives.
• Develop a deep understanding of
  different audiences and adapt creative effectively without fragmenting the
  brand.
• Anticipate shifts in consumer
  behavior and habits, staying ahead rather than reacting to trends.

• Minimum 5+ years’ experience in a
  creative agency or fast-paced design studio.
• Proven delivery of high-quality
  creative projects.
• A strong, versatile portfolio
  spanning brand, campaigns, and experiential design.
• Clear strategic thinking with the
  ability to articulate strong design rationale.
• Ability to adapt creative across
  multiple audiences while maintaining brand integrity.
• Attention to detail, and a
  collaborative mindset.
• Advanced proficiency in Adobe
  Creative Suite (InDesign, Photoshop, Illustrator).
• Experience using AI tools (e.g.
  Midjourney, DALL
  · E, GPT) to accelerate ideation and production at scale,
  without compromising creative quality.
• Strong working knowledge of creating
  and editing video and motion content.
• Confidence
  working across multiple formats simultaneously with the ability to flex
  priorities when required.

• Figma
• Illustration (digital or hand-drawn)

• Salary range between £45,000 - £60,000 (Depending on experience with Senior creative agency role)
• 28 days holiday per year (plus 1 day for every year worked, up to 5 years)
• Private Health insurance & benefits through Vitality
• Company pension contribution
• Free bowling and activities for you and up to 3 others when you aren’t working (off-peak time)
• 25% off food and drink
• Get involved with different social activities throughout the year through our team social calendar
• Annual team awards party
• Cycle2
  
  Work scheme partnered with Halfords
• Refer a friend scheme