Copywriter

Location: On site / London, UK
job type: Permanent / Full-time
Sector and subsector: Architecture | Architecture
Annual Salary range:from £ 37,000.00 to £ 47,000.00

We’re looking for a self-motivated and enthusiastic Copywriter with a passion for storytelling and an eye for detail to help shape Purcell’s editorial materials. Based in our London studio and sitting within our Work Winning Team, the Copywriter will work closely with colleagues from across the practice. The role will involve research, creation and editing of a wide variety of clear, engaging and persuasive content for digital and print, with a strong understanding of audience across all collateral.

The Copywriter will shape Purcell’s public-facing written material, ensuring all outputs are to a high standard, well written and consistent in style; clearly communicating key themes, showcasing our projects and strengthening our brand.

Purcell celebrates 80 years of practice in 2027: we have an exciting programme of activity planned that requires a dynamic, hands‑on team player with a proven editorial track record, with excellent knowledge of the built environment or heritage sector.

Purcell is an award‑winning employee‑owned architectural and heritage consultancy practice with a commitment to quality, innovation, and diversity. We have staff of approximately 350 talented architects, designers, heritage consultants and surveyors across 14 offices, in Australia, Hong Kong and UK. Proudly ranked No. 1 for Heritage in the World Architecture 100 for a fifth consecutive year.

Collaboration is central to our employee‑ownership culture, providing opportunities to work on some of the finest buildings, from meticulous heritage and conservation schemes to bold contemporary design. We offer a rewarding and supportive environment for personal and professional development, and our employee‑owned ethos empowers everyone to use their voice. We believe in creating an equitable and inclusive culture, founded on our values, which celebrates knowledge sharing and our successes, to build an inspiring work environment.

It is our distinctive employee‑owned working culture that has contributed to our status as a World Architecture Top 100 Practice, renowned for our excellence in architecture and heritage consultancy.

• Agile, flexible and hybrid working, (a minimum of 3 days in office, up to 2 days WFH).
• Annual leave increasing with long service.
• Life assurance.
• Study sponsorship with paid study leave.
• Employee assistance programme.
• Company day out.
• Enhanced parental leave
• Enhanced learning & development opportunities.

• Edit existing written materials, from broader structural edits to in-depth copyedits to ensure consistent tone of voice, word‑choice etc relevant to audience and brief.
• Proofread content written by others in the practice to ensure accuracy, clarity, consistency and clear response to brief.
• Write engaging and clear content for a wide range of collateral: thought leadership articles, award submissions, website copy, brochures, presentations, etc.
• Create content for social media, newsletters, event invitations, video subtitles and email marketing campaigns.
• Develop compelling project narratives that showcase the best of our projects and thoughts, positioning Purcell clearly and engagingly to our external audiences.
• Write internal communications copy as needed, engaging internal audiences.
• Research industry trends and topics to generate relevant content ideas.
• Optimise digital content for search engines (SEO) and user engagement where appropriate.
• Coordinate and collaborate with the wider work winning, technical and other teams across the practice to gather information and translate it into accessible, audience‑focused copy.
• Maintain a consistent tone of voice and brand messaging across all communications.

• Act as ambassador for and guardian of established brand and stylistic guidelines that should be strictly implemented across all work.

Potential candidates should have:

• Knowledge of heritage / architecture / construction industry and awareness of key themes for the industry.
• Proven experience of articles…