Principal Product Designer; Customer

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Your team:

You will be joining the product design team at The Times a group of around twelve people working closely with editorial product engineering and data. We design the digital experiences that carry our journalism to readers including our iOS and Android apps daily newsletters subscriber journeys and the internal editorial tools our newsroom uses to publish. We design close to the newsroom testing with real readers to ensure our work informs and engages the millions who trust our titles every day.

Your role:

As a Principal Product Designer you will lead design across the subscriber and commercial side of The Times. You will act as a senior individual contributor taking ownership of the experiences that help people discover The Times decide to subscribe stay subscribed and find ongoing value across our verticals. This is a hands-on role where you will set the standard for design excellence and lead significant initiatives within the customer experience.

Day to day you will:

• Lead one major initiative end-to-end such as crafting a new subscriber journey designing a new vertical or developing a groundbreaking commercial product.

• Design the entire path to subscription optimizing onboarding pricing pages paywall moments and the offer experience to convert intent into lasting relationships.

• Develop engaging experiences across various verticalssuch as Puzzles Wine and Travelthinking holistically across the product portfolio rather than inside one single product.

• Collaborate directly with commercial and product leadership presenting your work and influencing strategic decisions at the executive level.

• Utilize AI as a design material to prototype explore personalized experiences and accelerate your workflow while maintaining a clear understanding of its practical limitations.

• Elevate the overall standard of the design team through your high-quality work constructive critique and professional standards without taking on direct people management.

What were looking for from you:

• Extensive product design experience with a genuinely standout portfolio ideally encompassing subscription businesses commerce fintech or content-heavy journalism products.

• Proven experience leading a single complex product initiative from initial problem-solving through to successful launch demonstrating clear impact on commercial outcomes such as growth retention conversion and lifetime value.

• Fluency in incorporating AI tools into your daily design practice with the ability to clearly articulate specific applications and practical outcomes.

• Strategic communication skills demonstrated by your ability to effectively influence senior commercial and executive stakeholders through the quality and rationale of your design work rather than presentation decks.

• Adaptability and confidence to operate as the most senior designer in the room while remaining heavily hands-on with the design files.

News UK is one of the leading media businesses in the UK and Ireland. Our news brands include The Times The Sunday Times The Sun The Sun on Sunday and The TLS. Our national broadcast brands include talkSPORT Times Radio and Virgin Radio UK and we have market-leading local stations across Ireland. Our world-famous brands provide news analysis opinion and entertainment to almost 40 million people each month.

Spanning print and pixel audio and video events and experiences our multi-format brands are home to a plurality of opinion representing the diverse communities we serve. Driven by passion guided by principles and acting with purpose we exist to promote a fair society freedom of speech and a little bit of fun. Rethinking continually the business of storytelling we represent reflect and reach the nation telling the stories that matter.

At News UK we embrace a hybrid work model currently requiring a minimum of three days per week in the office. This approach fosters collaboration innovation and team spirit within our workspace. Certain roles may necessitate additional in-office days; please discuss this with your recruiter for specific requirements.

Life at News

Driven by passion guided by principles and acting with purpose. We represent reflect and reach the nation telling the stories that matter. We inform our audiences so that they can make decisions based on trusted information.

We represent reflect and reach the nation telling the stories that matter most. To ensure these stories resonate with as broad an audience as possible it is essential that our organisation reflects the diversity of the people we reach. Whether through age gender ethnicity disability social class or sexuality we are committed to representing the rich variety of voices that make up our society.

And we champion a culture where everyone has the opportunity to contribute and thrive as we continue to innovate and drive long term sustainable growth. This is done through our Diversity Strategy.

At News UK we take pride in our exceptional employee-led networks that bring together individuals with shared…