Content Manager

LOCATION:

Based at Stamford Bridge, travel to Cobham and matches when required

Permanent

Manage and produce content for the Chelsea Official App and Chelsea official website, ensuring our owned and operated channels provide supporters with best-in-class content.

The role will include the production and management of content on the Chelsea Official App, with a focus on keeping supporters engaged on our platforms through our written, video and fan-focused products, such as mini-games, Play Predictor and Pick Your XI.

The content manager will also contribute to the production and curation of stories and moments on the Chelsea Official App, while also working match-days to ensure a rich content output for our supporters.

• Work closely with the Senior App Manager and Editor to deliver a best-in-class experience for users of the Chelsea Official App.
• Oversee and contribute to day-to-day management of the Chelsea Official App, with a focus on home section curation and push notifications.
• Produce engaging, entertaining and compelling written and video content for our owned channels, specifically the Chelsea Official App, to help tell the story of Chelsea and our teams.
• Work closely with the Website and App Content Team to provide wide-ranging content output. You will also need to collaborate with the Social Media and Video teams around content production.
• Create content suited for our global audience to drive supporter engagement and bring new fans into club-owned platforms.
• Contribute to editorial planning across the Chelsea Official App and website, ensuring content is aligned with key football, commercial and club moments.
• Interview players from across our teams to help create varied content strands to be published on official Chelsea channels.
• Report on pre- and post-match press conferences, working to a strict deadline to provide the Chelsea news first and accurately.
• Provide best-in-class coverage of home and away fixtures, with a reactive and precise approach under pressure.
• Identify trending topics that could be turned into suitable stories to use on Chelsea channels.
• Proactively seek new opportunities for content and stories across the club’s ecosystem.
• Create interactive features on the app, including quizzes and polls.
• Deliver relevant Partner and Commercial activations as required.
• Work first-team games, both home and away on a rota basis, including some European and global travel where required.
• Maintain high standards of accuracy, quality control and brand consistency.
• Optimise content presentation, article and video placement and user journeys to maximise engagement, retention and content consumption.
• Use audience and performance data to understand what fans are watching and reading and continually improve programming and content decisions.
• Regularly review other leading football, sport, entertainment and media platforms to identify new approaches to content production.
• Work to agreed KPIs and targets with the wider Digital, Marketing and Commercial functions, ensuring app and website content supports the Club’s wider objectives.

• Degree in a relevant field or NCTJ qualification.
• Proven experience in football media.
• Strong editorial judgement when creating content.
• Experience of working effectively within strict deadlines and in a fast-paced media environment, demonstrating strong proof reading and researching skills.
• Extensive experience of using a content management system to publish content for a media outlet, football club or governing body
• Capable writer for a variety of purposes and audiences.
• Experience in dealing with high-profile personalities.
• Comprehensive understanding of digital media and a strong knowledge of professional football.
• Ab…