Editorial Director Job London area,Greater London England UK,Creative Arts/Media

WXO | World Experience Organization | London

Journalism. Trend forecasting. Multi-platform publishing. World-class event programmes.

We're looking for someone with outstanding editorial judgement.

Someone who can spot emerging trends before everyone else, investigate what's really happening, and write about it with the intelligence, clarity and authority of a first-rate business journalist.

Think The Economist meets the Experience Economy – with a passion for experiences, culture, creativity and business.

Someone who wants to define and lead one of the 21st century’s leading ideas and sectors – the IRL, real world sector that reflects post-materialism, harnesses the power of AI and creates human happiness and generates jobs and profit.

WXO is a global community of experience leaders, designers, creators and innovators. We bring together the people shaping the future of how we spend our time.

We want someone who can help define the intellectual agenda for this industry – and bring it to life across publications, platforms and live experiences.

What you'll do 1. Spot the future.

Identify the trends, innovations, technologies and business models changing the Experience Economy. Distinguish meaningful shifts from hype. Understand what's happening, why it matters and what's coming next.

2. Write brilliantly.

Produce incisive journalism, analysis, interviews, research and thought leadership that busy, intelligent people actually want to read. Make complex ideas accessible, compelling and commercially relevant.

3. Exercise outstanding vision and editorial judgement.

Know which stories matter, which don't, and how to turn a complex subject into a compelling argument. Commission, challenge, edit and improve the work of others. Have the confidence to develop an original point of view.

4. Understand the business – and the creative.

Explore the economics of experiences: investment, profitability, growth, real estate, technology, changing consumer behaviour and emerging business models. Connect creative, cultural and technological developments to their commercial implications.

5. Think once. Publish everywhere.

Great ideas shouldn't live in just one format. You'll embrace COPE — Create Once, Publish Everywhere — turning original research, interviews and insights into compelling content across multiple platforms.

That might mean:

A sharp business analysis becomes a newsletter, Linked In post, short video, podcast discussion or visual explainer.
An interview becomes an article, video clips, social content and an on-stage conversation.
An emerging trend becomes a research report, executive briefing, debate and session at London Experience Week.
An exceptional event conversation becomes useful content that reaches people long after the event.

You’ll understand the strengths of writing, audio, video, visual storytelling, newsletters, social and live experiences — adapting the storytelling to each medium rather than simply reproducing the same material.

The ambition: maximum intellectual impact from every great idea. Not more content for its own sake, but better thinking, brilliantly expressed, reaching more people.

6. Shape extraordinary programmes.

Turn ideas and insights into outstanding conversations, speakers and programmes for London Experience Week and WXO's global community.

Find the thinkers, innovators and provocateurs who have something genuinely interesting to say. Develop compelling themes, original formats and conversations that move the industry forward.

7. Experiment relentlessly, including with AI.

Be genuinely excited about running experiments, with emerging technologies.

Use the latest tools to transform research, reporting, editing, production, repurposing and distribution. Experiment with new workflows and…