Senior Product Designer; Connected Products

We’re looking for a Senior Product Designer with Connected Products experience to join our Product Design team, helping shape how families discover, set up, and enjoy Yoto everyday across software and hardware experiences.

Yoto is a screen‑free interactive audio platform for kids. We make carefully connected audio players that kids control, with no microphones, cameras or ads. We have a catalogue of audio that inspires creative play and learning with 1,000+ titles in our card store from top creators, publishers and labels – including Disney, Marvel, Roald Dahl and Universal Music. We also create Yoto Originals such as Brain Bots.

We’re on a mission to be the soundtrack of childhood, helping families discover and grow through inspiring audio experiences. Our products combine beautifully designed hardware with thoughtfully crafted digital experiences to create moments of independence, imagination and joy.

The Product Design team at Yoto shapes how families experience our audio players and the ecosystem around them.

As a Senior Product Designer (Connected Products), you’ll help define how Yoto products come to life in families' homes. We’re particularly interested in designers who think holistically about products, people who understand how industrial design, hardware, packaging, firmware and software work together to create one seamless experience.

This role sits at the intersection of physical and digital design. You’ll help shape everything from unboxing and setup to everyday interactions between our players and companion app. You’ll partner closely with Product, Engineering, Hardware, Firmware and Brand teams to turn complex challenges into intuitive, delightful experiences.

Our work spans some of the most important moments in a family's journey with Yoto, from first‑time setup and early engagement to daily listening, content discovery and long‑term product adoption. Your work will help ensure these experiences feel simple, magical and deeply considered.

• Own and champion the end‑to‑end connected product experience, helping ensure hardware, firmware, packaging and app experiences feel like one coherent product.
• Shape the first‑time journey from unboxing through setup and activation, designing experiences that help families get started quickly and confidently.
• Work closely with Hardware, Firmware and Engineering teams to design products that balance customer needs with technical and manufacturing realities.
• Design on‑device interactions and feedback, from button behaviours and physical controls to audio and visual responses – creating experiences that feel intuitive and complete without requiring a phone or app.
• Design and refine both physical and digital touchpoints that contribute to the overall customer experience.
• Own complex, high‑impact areas of the connected product experience from discovery through to shipped outcomes.
• Translate customer insights, research findings and real‑world observations into meaningful product improvements.
• Bring systems thinking to product challenges, knowing when the right answer lives in the app, on the device or in the moments between them.
• Align stakeholders across Product, Hardware, Engineering, Marketing and Brand, helping teams make informed decisions and move forward together.
• Communicate concepts, rationale and design decisions clearly through prototypes, storytelling and design artefacts.
• Contribute to design critiques, team discussions and ways of working that continue to raise the quality of our products and design practice.

• Significant experience in Industrial Design, Product Design, Connected Product Design or a related discipline.
• A portfolio demonstrating how you've shaped physical products and the experiences around them, with clear examples of products that blend hardware and software.
• Experience designing connected products, consumer technology, audio products, wearables, smart home devices or other hardware‑led experiences.
• Strong understanding of how physical and digital touchpoints work together to create seamless customer experiences.
• Experience working closely with Hardware,…