PR Senior Account Manager- Food & Beverage

PR Senior Account Manager
- Food & Beverage

Department: Lifestyle

Employment Type: Full Time

Location: PURPLE London

We are looking for a Senior Account Manager, F&B to join PURPLE’s Lifestyle division - a commercially minded, culturally literate operator who lives and breathes restaurants and drinks brands.

This is not a generic hospitality PR role. It is for someone who understands that modern F&B brands sit at the intersection of food, culture, design, and entertainment - and who can translate that into sharp, strategic communications programmes.

You will own day-to-day delivery across a portfolio of restaurant and drinks clients, spanning independent founder/chef-led concepts through to corporate-backed, multi-site and global groups. You will be equally comfortable pitching a buzzy opening in Shoreditch as shaping narrative for an international drinks brand with board-level stakeholders.

• Client founders, chefs and marketing leads see you as a trusted operator - not just an implementer.
• Media proactively come to you because they know your restaurants and drinks brands are worth covering.
• Coverage secured is relevant, reputation-building and commercially meaningful.
• Openings, menu launches and brand moments feel joined-up, culturally aware and strategically positioned.
• Your accounts run smoothly: budgets are controlled, timelines are met, and no one is chasing you for basics.
• Junior team members are sharper because you’ve raised the standard of thinking and execution.
• You identify opportunities before the client asks - collaborations, critics, partnerships, positioning shifts.

• Essential 4-6+ years’ experience in restaurant and/or drinks PR (agency preferred).
• Demonstrable experience working on both independent, founder/chef-led concepts and more structured, corporate-backed groups.
• Strong working knowledge of the UK F&B media market, with understanding of key European titles and tastemakers.
• Proven ability to secure high-quality coverage across consumer, luxury and trade media.
• Excellent written skills - confident drafting press materials that feel informed, intelligent and culturally aware.
• Commercially literate: understands how PR activity supports bookings, covers, launches and brand equity.
• Proven experience managing and developing junior team members, setting clear expectations, maintaining high standards of output, and creating accountability across accounts.
• Desirable
  • Experience working with premium or luxury dining brands.
  • Exposure to multi-market or international campaigns.

• Wants to win - ambitious, driven, and outcome-focused.
• Obsessed with their craft - genuinely passionate about strategy and ideas.
• Curious beyond their job - plugged into culture, media, and the wider world.
• Cares about the work - high standards, detail-driven, and proud of what they produce.
• Great to be around - thoughtful, socially intelligent, and collaborative.
• Glass half full - solutions-led, constructive, and energising.
• Relationship-rich - building trust quickly and contributing positively to the culture.