Senior CRM Executive

Impact you’ll have

As our Senior CRM Executive, you will be at the forefront of the shift in how we engage with millions of travelers worldwide. This role goes beyond managing business-as-usual emails and newsletters; it requires a change‑maker who bridges high‑level strategy and automation.

• You’ll build and manage sophisticated, multi‑channel automated journeys that utilize branching logic, API triggers, and real‑time data.
• Act as a change‑maker by identifying manual bottlenecks and implementing AI‑assisted workflows using tools such as n8n and Claude (training provided).
• Dive deep into our CRM tools like Braze to identify optimisation opportunities and streamline delivery processes.
• Provide expert support for campaign deployment, ensuring bullet‑proof execution today through rigorous (and increasingly automated) QA processes.
• Collaborate with Product and Engineering to align work streams, creating a frictionless experience from search to rebooking.
• Own campaign performance, build reports in Looker, monitor health metrics, and translate raw data into actionable insights that prove incremental lift.

• Self‑starter who takes full ownership of the execution lifecycle and identifies opportunities independently.
• Thrives in a high‑growth environment, moving from concept to deployment rapidly while maintaining high standards.
• Curious and consistently seeks ways to replace manual tasks with automation, improving processes.
• Comfortable with dashboards; experience with Looker, Tableau, or SQL is required.
• Hands‑on experience with Braze or similar; comfortable with Liquid logic, audience segmentation, and personalisation.
• Capable of working with data models and propensity scores to drive hyper‑relevant segmentation and measure incremental lift.
• Works seamlessly across Marketing, Product, and Engineering teams to deliver a unified, personalised customer journey.

• Company pension contributions at 5%.
• Individualised training budget to learn on the job and level yourself up.
• Discounted holidays for you, your family and friends.
• 25 days of holidays per annum (plus 8 public holidays); increases by 1 day every second year of service, up to a maximum of 30 days per annum.
• Ability to buy and sell annual leave.
• Cycle to work scheme, season ticket loan and eye care vouchers.