Digital Growth Manager

Premium Credit is the leading provider of insurance premium finance and a range of annually charged services, including tax, regulatory and accountancy fees, sports season tickets, memberships and school fees in the UK and Ireland. We’re a multi award winning business lending more than £6 billion to over 2.9 million customers through a network of almost three thousand partners- and growing.

Certified as Great Place to Work, we’re a successful business with a Trustpilot rating of 4.5, a Net Promoter Score of +78, a Glassdoor rating of 4.4 and a Silver Sustainability medal.

At Premium Credit, we help people and businesses spread the cost of essential payments, making life more affordable and accessible. We're looking for an ambitious, commercially-minded Digital Growth Manager to help accelerate our digital maturity and growth ambitions.

This is a unique opportunity to create and lead our digital growth strategy from the ground up, building an always‑on digital marketing engine that drives awareness, engagement, lead generation, conversion and measurable business growth across our Insurance, Tax and Education sectors. This role will be instrumental in connecting digital activity directly to business outcomes and revenue growth.

If you're passionate about data‑driven marketing, thrive in regulated environments, and enjoy bringing senior stakeholders on a strategic journey, we'd love to hear from you.

As our Digital Growth Manager, you'll own and lead the development of a growth strategy that aligns directly with Premium Credit's wider business strategy and commercial objectives.

• Develop and execute a long‑term digital growth roadmap that supports business priorities across Insurance, Tax and Education and key business areas.
• Own end‑to‑end digital acquisition and retention activity, including paid media, email automation, testing plans and campaign optimisation.
• Develop full‑funnel plans that improve lead quality, conversion and revenue contribution, moving activity beyond one‑off campaigns into systematic activity optimisation.
• Use data and performance insight to identify high‑value audiences, refine segmentation, improve targeting accuracy and increase campaign effectiveness.
• Create tailored B2B and B2C digital activity for key business areas, ensuring messaging, targeting and channel choices are appropriate.
• Track, analyse and report on digital performance against agreed KPIs including ROI, CPA, conversion rate, lead quality and revenue contribution by business area.
• Develop data and performance dashboards, analytics, funnel reporting and actionable insight that supports evidence‑based decision‑making.
• Champion experimentation, innovation and the responsible use of AI to drive continuous improvement.

We're seeking a seasoned strategic digital leader who brings:

• Experience working within financial services, insurance, lending, payments or another highly regulated sector.
• Strong understanding of regulatory and compliance frameworks, including customer communications governance and FCA requirements.
• Demonstrable experience developing and implementing digital growth strategies from scratch, including scalable growth models that deliver measurable business impact.
• Highly experienced operator in the B2B2C environment, including partner and direct‑to‑customer activation.
• Proven experience developing and delivering digital growth strategies that support commercial objectives, lead generation, conversion and measurable performance improvement.
• Advanced knowledge of digital acquisition channels and strong hands‑on experience managing full‑funnel acquisition and retention activity across paid search, paid social, programmatic, email marketing, automation, landing page journeys and campaign optimisation.
• Strong commercial mindset with the ability to evaluate investment opportunities and make recommendations based on return on investment.
• Confidence analysing performance metrics including ROI, CPA, conversion rates, lead quality and revenue contribution.
• Ability to balance customer outcomes, commercial objectives and budget management.