Associate Manager, Esports Brand Marketing

Locations
:
London - Stratford, United Kingdom

• Support the execution of Social & CRM channels for EA Esports including briefing assets, managing calendars, securing approvals, and reporting performance to improve fan engagement.
• Oversee updates to esports web destinations, ensuring content accuracy, event alignment, and timely delivery of previews, recaps, and promotional materials.
• Manage QR code campaigns and in-product integrations, collaborating with product teams and external vendors to support viewership rewards and fan engagement.
• Support creator and co-streamer outreach, partnering with internal teams to activate content creators and amplify campaigns across esports events.

• 2+ years of experience in marketing, esports, gaming, sports, or entertainment industries.
• Experience executing campaigns across CRM, web, or digital platforms with measurable outcomes.
• Experience collaborating with internal teams and external partners to deliver marketing assets.
• Willingness to travel for live event support and activations.

About Electronic Arts

We’re proud to have an extensive portfolio of games and experiences, locations around the world, and opportunities across EA. We value adaptability, resilience, creativity, and curiosity. From leadership that brings out your potential, to creating space for learning and experimenting, we empower you to do great work and pursue opportunities for growth.

We adopt a holistic approach to our benefits programs, emphasizing physical, emotional, financial, career, and community wellness to support a balanced life. Our packages are tailored to meet local needs and may include healthcare coverage, mental well-being support, retirement savings, paid time off, family leaves, complimentary games, and more. We nurture environments where our teams can always bring their best to what they do.

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law.

EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.