Mobile Specialist
Job in
Greater London, London, Greater London, W1B, England, UK
Listed on 2026-10-21
Listing for:
Betway Global
Full Time
position Listed on 2026-10-21
Job specializations:
-
Entertainment & Gaming
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Marketing / Advertising / PR
Job Description & How to Apply Below
Who we areWe’re part of Super Group, the NYSE-listed digital gaming company behind some of the world’s leading Sports and iGaming brands.
An innovative Digital Marketing Agency based in London, UK.We craft creative design concepts, affiliate marketing and conversion optimisation.
Red Interactive supports many of the online casino games including Spin Casino, Ruby Fortune, Lucky Nugget and many more.
Who we're looking forWe’re on a thrilling journey of growth and innovation, and we need passionate, driven individuals to join us. At Red Interactive, every day is action-packed, and we expect you to bring your A-game. In return, you’ll find a supportive environment where your skills can flourish and your career can soar.
Ready to become a game-changer? Supercharge your career with us and be part of something extraordinary.
Why we need youWe’re on a mission to create extraordinary experiences for our customers, and we believe that your unique skills, passion and superdrive will help us achieve our vision.
As a Mobile Specialist, you’ll be supporting the delivery of state-of-the-art acquisition campaigns across Apple Search Ads and mobile ad networks, across a number of leading brands in selected markets within the Digital Marketing department to identify customer acquisition opportunities in the digital advertising space.
What you'll be doing
Manage Mobile App Advertising campaigns across multiple products (Casino, Sports book, and Poker) in designated markets, mostly focusing on new players’ Acquisition.
Set up, manage, optimize, and report on Mobile App Advertising campaigns, including advertising campaigns on approved third-party apps, Apple Search Ads and Mobile Ad Networks.
Collaborate closely with the Mobile Marketing Manager to define and execute strategies across all brands and markets.
Focus on key KPIs such as new customer acquisition, revenue growth, and cost per acquisition, optimizing campaigns accordingly.
Engage with internal stakeholders, including Country Specialists, local Digital Marketing Specialists, and other teams beyond digital advertising.
Conduct post-campaign performance analysis and evaluation.
Provide regular performance reports to key stakeholders (weekly, monthly, quarterly), including participation in Quarterly Business Reviews.
Stay updated on industry trends and technological advancements
This list covers your core responsibilities – with plenty of room to stretch, explore and take on new challenges as we grow..Essential skills you'll bring to the table
The necessary skills that we require for this role include:
Minimum 2 years of Mobile App Advertising experience, ideally in a performance-driven environment focusing on CPA and ROIRelated degree in Finance/ Data Analytics or Marketing Advanced Excel skills
Experienced using an MMP (i.e. Appsflyer)
Experienced working with app campaigns across all digital channels
Experienced using AI tools, e.g. Chat GPTWorked towards acquisition KPIs, such as CPA and ROASProficient in third-party analytics tools such as Adobe Analytics or Google Analytics Strong English communication skills, both written and spoken
Excellent communication and collaboration abilities
Desirable skills you've got up your sleeve
It would be great if you also have some of the following skills:
In-depth knowledge of sports betting markets, including odds calculation, betting types and market trends
Previous experience in the online gaming or casino industry, with a strong understanding of player behaviour and industry regulations
Familiarity with gambling regulations and compliance requirements in various jurisdictions, ensuring adherence to legal standards
Under…
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