Global Go-to-Market; GTM Leader BTP

Overview

We help the world run better. At SAP we keep it simple: you bring your best to us and we ll bring out the best in you. We re builders touching over 20 industries and 80% of global commerce and we need your unique talents to help shape what s next. The work is challenging but it matters. You ll find a place where you can be yourself, prioritize your wellbeing, and truly belong.

What s in it for you: constant learning, skill growth, great benefits, and a team that wants you to grow and succeed.

This is a global role and location is flexible globally.

You will lead go‑to‑market and execution strategy across key sub‑solutions within SAP BTP (e.g. Integration Suite, Build, Custom AI, Data Management, Automation). This role balances market‑facing execution with internal product alignment to ensure each sub‑solution grows impactfully and supports the broader platform strategy.

• Ability to hit all relevant KPIs (bookings, revenue, pipeline, win‑rates, churn, adoption, etc.).

• Establish a high‑performance culture and team: establish, nurture, hire, train, and coach a team of high performers who consistently outperform closest competitors. Take proactive actions in case of low performance and keep pushing the bar higher. Also celebrate and elevate the top performers.
• Take accountability for pipeline: work on pipeline with the same level of intensity and focus as the bookings number. Structure the GTM strategy, define the demand and sales players, and collaborate with sales, marketing, partnerships, CSM, and digital hubs to boost pipeline. This includes defining and managing Industry Led Motions, foster cross‑sell of AI & BDC, and end‑to‑end processes across Cloud ERP (across your own LoB).
• Adoption:
  Focus on long‑term ARR growth over upfront bookings and work well with CS&D. Ensure clients become strong advocates for SAP.
• Elevate the customer experience: product knowledge with CxO insights (Why SAP: Business Suite, AI value selling, specific business outcomes). Demo that excites (new level of demo experience ton not feature function). Embody end‑to‑end Business Suite thinking: leverage all the Suite can offer to improve LoB performance.
• Know your clients, prospects, partners and competitors: personal involvement at CXO level w the competitive landscape and each competitor in large deals (their positioning, sales approach against SAP strengths/weaknesses/USPs). Build strong relationships and sales motions with alliance/partner ecosystem. Find new avenues to expand our GTM and win together. These partners should prioritize and position SAP over best‑of‑breed solutions with executive‑level insights and dashboards for solution health and market traction.
  
  Define and monitor execution plans across regions, identify friction points, and remove barriers to scale.

• 10 years leadership experience in a global matrixed environment.
• Bachelor  degree.
• Experience in both a platform and business environment.

SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in ERP, SAP has evolved to become a market leader in end‑to‑end business application software and related services for database analytics, intelligent technologies, and experience management. As a cloud company with 200 million users and more than 100,000 employees, we are purpose‑driven and future‑focused with a highly collaborative team ethic and commitment to personal development.

Whether connecting global industries, people, or platforms we help ensure every challenge gets the solution it deserves. At SAP you can bring out your best.

SAP’s culture of inclusion, focus on health and well‑being, and flexible working models help ensure that everyone, regardless of background, feels included and can run at their best. We invest in our employees to inspire confidence and help everyone realize their full potential. We believe in unleashing all talent and creating a better world.

SAP is committed to the values of Equal Employment Opportunity and provides…