Senior Programmatic Executive

Location: Greater London

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* Job Description:

** We are looking for a Senior Programmatic Executive to take ownership of the day-to-day execution and optimization of programmatic advertising campaigns across DSP platforms. In this role, you will manage more complex accounts, drive performance improvements, and ensure high-quality delivery across all programmatic activity. You will work closely with Programmatic Managers, Product Managers, and cross-functional teams to translate media strategies into effective, data-driven programmatic solutions.
** Key Responsibilities
*** Own the setup, trafficking, optimization, and quality assurance of programmatic campaigns across DSPs (e.g., DV360, The Trade Desk, Xandr).
* Manage pacing, budgets, and performance against agreed KPIs, ensuring consistent delivery and efficiency.
* Conduct in-depth performance analysis to identify optimization opportunities across audiences, inventory, creatives, and bidding strategies.
* Lead and execute A/B testing initiatives to improve campaign performance and learning.
* Troubleshoot and resolve campaign issues including discrepancies, tagging challenges, and creative approvals.
* Collaborate closely with planning, performance, and data teams to integrate programmatic activity within broader media strategies.
* Support campaign reporting and contribute insights, recommendations, and optimization narratives for clients and internal stakeholders.
* Stay up to date with platform updates, programmatic trends, privacy changes, and emerging technologies.
* Support the training and upskilling of junior executives where required.
** Requirements
* ** 2–4 years of hands-on experience in programmatic advertising or digital media execution.
* Strong working knowledge of DSPs such as DV360, The Trade Desk, and/or Xandr.
* Solid understanding of ad serving, audience targeting, data strategies, and programmatic optimization techniques.
* Strong analytical skills with experience using Excel and performance dashboards to interpret data.
* Ability to manage multiple campaigns and priorities with strong attention to detail.
* Confident communicator, able to explain performance insights in a clear and structured way.
* Proactive, solution-oriented mindset with a desire to continuously improve performance outcomes.
* Experience working in an agency environment is a plus.
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* Location:

**** Brand:
** Carat
* * Time Type:**全职
** Contract Type:**永久
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