Senior Marketing Analyst

At World of Books
, we’re on a mission to become the Planet’s Bookstore
. Since 2002, we’ve been giving books a second life—reducing waste, promoting sustainability, and helping millions of readers discover affordable books worldwide.

Today, we’re the world’s largest seller of used books
, operating across the UK, US, and Europe, with over 1,000 employees and proud B-Corp status. Backed by Livingbridge, we’re scaling fast—and we’re just getting started.

We’re looking for a Senior Marketing Analyst to elevate our marketing analytics capability and help drive the next phase of growth.

This is a high-impact individual contributor role where you’ll partner with marketing, product, and tech teams to turn complex data into clear, actionable insights that shape commercial decisions.

• Own and lead marketing analytics and reporting across key business areas
• Translate business questions into clear, insight-driven analysis (80/20 mindset)
• Deliver deep-dive investigations into performance drivers and opportunities
• Build datasets, dashboards, and automated reporting solutions
• Design and evaluate experiments (A/B, incrementality testing)
• Develop customer insights (segmentation, LTV, cohort analysis)
• Apply predictive analytics to forecast growth, churn, and demand
• Influence stakeholders with clear, commercially focused recommendations
• Collaborate cross-functionally with Marketing, Product, Tech, and Finance
• Continuously improve data quality, documentation, and analytics standards

• Deliver analytics that directly drives measurable business value
• Become a trusted partner to stakeholders across the business
• Improve how teams use data to make decisions
• Contribute to scaling analytics best practices across the organisation

• Strong experience in Marketing / Customer Analytics (ideally eCommerce or marketplace)
• Advanced SQL skills (Google Cloud environment preferred)
• Proficiency in BI tools (Tableau, Power BI, or Looker)
• Experience with Python or R (predictive modelling a plus)
• Funnel & behavioural analysis
• Experimentation & testing methodologies
• Strong communicator—able to influence both technical and non-technical stakeholders
• Comfortable working in fast-paced, ambiguous environments

• Be part of a mission-driven, sustainability-focused business
• Work on high-impact projects that shape global growth
• Collaborate with smart, passionate teams across disciplines
• Thrive in a culture that values speed, simplicity, and innovation
• Help build a circular economy—one book at a time

We’re committed to building a diverse and inclusive workplace. We welcome applications from all backgrounds, identities, and career paths.

Ready to turn data into impact? Apply now and help us write the next chapter.