Global Analytics Partner

The purpose of this role is to set the strategic direction for the team, taking ownership of the overall vision and outcomes, liaising with other channels to ensure an integrated approach/roadmap.

Analytics is a pivotal capability within the dentsu proposition, powering smarter decisions and sustainable growth for our clients. The Global Analytics Partner will play a critical leadership role in embedding best-in-class analytics solutions and capabilities across dentsu’s global client portfolio. Leveraging your extensive expertise in marketing data, measurement, and analytics, you will transform how our clients use data and analytics to drive business success.

You will also lead analytics contributions in new business pitches, ensuring dentsu’s proposition is both differentiated and compelling. As a consultative, commercially-minded analytics professional you will thrive on solving problems and tackling challenges to help global clients achieve their business objectives through measurement, insights, and data. Working closely with cross-functional teams, including account management, media planning and creative, you will ensure data and analytics are integrated into client operations.

In addition, you will partner with the wider Analytics and Data & Technology craft teams, and third parties, to identify innovative solutions and opportunities to bring to clients.

• Advise global clients on optimal ways to leverage their data to impact growth.
• Identify requirements, design and scope solutions and deliver analytics projects.
• Work with global client teams to share and scale analytics work across markets.
• Consult clients to develop and enhance measurement and effectiveness solutions.
• Bring data to life through analysis and visualisations to maximise decision making capabilities and create efficiencies.
• Be a trusted adviser for clients, providing advice and consultative input.
• Mobilise the right resources and skills across matrix teams; identify gaps and establish upskilling or hiring plans.

• Lead analytics deliverables in global pitches, developing compelling narratives, case studies and solution designs.
• Collaborate with commercial teams to scope, price and package analytics services for global clients.
• Identify analytics growth opportunities across dentsu brands and service lines.

• Work with the global head of analytics and dentsu product teams to shape and refine analytics products within dentsu.
• Connect platform, ensuring they meet client and market needs.
• Be a thought leader, staying close to emerging analytics trends and tools, introducing relevant innovations and partners to dentsu’s product ecosystem.
• Build strong relationships with global client leads, market analytics teams and dentsu agency brand stakeholders, and adjacent practice teams (eg. Data & Tech) to drive alignment and execution.

• Significant experience of analytics, research and/or data, ideally within a media or marketing environment.
• Knowledge and capability to design and deliver complex analytics solutions, including but not limited to MMM, budget optimisation, LTV forecasting and growth analysis.
• Experienced client partner who excels at developing trusted relationships.
• Consummate communicator, both written and verbal; able to talk plainly and simply about complex topics to technical and non-technical audiences.
• Experience distilling data to develop and articulate insights and recommendations, with the ability to present points of view to senior client audience.
• Experience of building and managing teams.
• Applied knowledge of the marketing and technology eco‑system and related data, and of key partners.
• Commercial acumen and ability to influence.
• Diplomatic, able to develop strong relationships with key stakeholders at all levels within the business.

This is a permanent role. This is a hybrid working role with the expectation that you will be in our London office three times a week. As well as a competitive salary, you’ll enjoy a benefits package that you can tailor to your needs.

At Dentsu,…