Digital Marketing Executive

Job :
London, United Kingdom Job Type: Permanent Salary: 45,000 - 55,000/year Posting Date:
Consultant:
Ronak Patel Email:  A B2B financial services provider is seeking a Digital Marketing Executive to help with the design and implementation of B2B digital marketing campaigns to drive leads and brand awareness.

Key channels: email, social media, SEO, paid media and web.

Responsibilities
· Drive paid digital campaigns, including Google Ads, Linked In, and Meta.
· Manage day-to-day specific digital campaigns creative development, and reporting, working with internal and external stakeholders.
· Create and optimise digital content, including emails, webpages, social media posts, and digital ads.
· Monitor and analyse campaign and channel performance using Google Analytics.
· Proactively stay up to date with the latest digital marketing best practices and trends.
· Maintain and update website content using CMS and support optimisation for user experience and SEO performance.
· Support and mentor junior marketing team members, providing guidance on digital best practice and tools.
· Build collaborative relationships with key internal stakeholders to understand objectives

Requirements:
· B2B digital marketing experience essential
· Ideally B2B insurance or financial services
· Experience of paid digital campaigns, including Google Ads, Linked In, and Meta essential
· Multi- digital marketing experience is essential
· Outstanding strategic planning skills.
· Dotdigital and Microsoft Dynamics would be an advantage3-days in the office