Senior Marketing Analyst

Senior Marketing Insights & Strategy Analyst – Advertising

Hybrid – three days per week onsite

We’re recruiting for one of the world’s most recognisable consumer technology brands, whose ecosystem spans mobile apps, entertainment, news, maps and digital services.

This is a senior role within its global advertising business, supporting the development of advertising products across its App Store, Maps, News, Stocks and TV platforms. You’ll join an international Marketing Insights and Analytics team, using research, advanced analytics and AI-powered tools to shape commercial strategy and deliver compelling insights for Marketing and Sales teams.

• Deliver bespoke marketing insights, advertising technology research and advanced analytics for Sales and Marketing teams.
• Turn complex data and research into persuasive Keynote presentations, data products, statistics and executive-level talking points.
• Create custom dashboards and analyses using syndicated and bespoke third-party research.
• Partner with Field Marketing on high-impact account-based marketing initiatives and tailored client presentations.
• Build AI-enabled data products, Tableau dashboards, reports and commercial presentations.
• Develop LLM-powered interfaces and tools that summarise complex content and data at scale.
• Produce scalable go-to-market materials that support Sales and commercial development.
• Work directly with research and measurement partners such as Comscore, Sensor Tower and EMARKETER.
• Source and distribute market intelligence, competitive insights and advertising technology research.
• Lead analytics projects covering data quality, quantitative analysis, automated summarisation and executive reporting.
• Develop analytical models for audience segmentation, benchmarking, trend analysis and competitor research.
• Collaborate with global and regional teams across Marketing, Sales, Revenue Strategy, Data Insights and Data Engineering.

• A postgraduate degree, such as an MSc or PhD, in economics, statistics, applied mathematics, data science, business or another quantitative discipline.
• At least 10 years’ experience across advertising technology research, marketing insights and advanced analytics.
• Strong knowledge of digital advertising, performance marketing and the mobile app economy.
• Experience working within an advertising platform, technology company, research provider or agency environment.
• Practical experience using LLM technologies and developing AI-powered tools or interfaces.
• Proven experience using syndicated and custom research from providers such as Sensor Tower, Comscore or EMARKETER.
• Strong exploratory data analysis skills and familiarity with data warehousing, database modelling and data pipelines.
• Exposure to Snowflake data shares and Amazon S3 would be particularly valuable.
• Experience translating commercial requirements into analytical solutions alongside Data Science and Engineering teams.
• Excellent stakeholder management, project leadership and cross-functional collaboration skills.
• Outstanding Keynote, presentation and data-storytelling capabilities.

This is an excellent opportunity to influence the advertising strategy of a globally recognised technology ecosystem and help transform how insights are produced through data, research and generative AI.

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