Sr Marketing Cloud Analyst

Job Summary

Job Title:

Senior Marketing Cloud Analyst Department:
ITManager/Supervisor:
Senior Marketing Automation AnalystFLSA Status:
ExemptSOP Group:
IT

Position Overview:

Working in a dynamic, collaborative team environment, the successful candidate will be responsible for global marketing automation efforts across Sales, Marketing and Customer Care initiatives.  The Senior analyst will be a key functional consultant, leading project requirements gathering as well as performing system administration of our SFDC Marketing Cloud platform. The ideal candidate will have a demonstrated background working with marketing automation tools, specifically SFDC Marketing Cloud/Exact Target.  

The candidate must have strong communication skills and understanding of marketing business process, while also having general technical skills to assist with design and implementation of appropriate technical solutions.

Responsibilities:
Lead requirements gathering meetings with global marketing, customer care and other departments to define new campaign requirements

Translate business requirements into technical requirements for campaign development & execution

Perform ongoing maintenance of existing campaigns in Marketing Cloud Anticipate issues and risks and escalate appropriately

Serve as a contact for technical Marketing Cloud questions

Maintain proper documentation for workflow processes, testing, and standard operating procedures in accordance with business requirements

Communicate effectively with business users on the status of enhancements, projects and open production support tickets

Build reports and/or assist marketing team with data demonstrating campaign ROIThis role will be focused on campaign logic and implementation and less on the actual content creation, but knowledge of creating HTML forms and page layouts is a plus

Stay abreast of current technology and seek out new tools that can be utilized appropriately

Education and Experience:

Bachelor’s Degree and/or equivalent combination of education and experience.

At least 4-5 years of experience working with SFDC Marketing Cloud/Exact Target Marketing Automation tool Developing/deploying Marketing Automation with an emphasis on process and detail to ensure data security, privacy and accuracy

Skills and

Competencies:

Working knowledge of HTML to update or enhance marketing campaigns and content

Marketing Cloud AMPScript familiarity & experience

Working knowledge of SQL to build Data Extensions Knowledge of both acquisition and retention-based marketing campaign management and outbound email program administration

Working knowledge of  for sales/marketing functions

Familiarity with Agile software development methodology and its benefits

Knowledge of the software and systems development life cycle

Ability to work in a deadline focused, dynamic environment, consistently producing deliverables within agreed upon timelines

Ability to analyze business processes, design process improvements, and train business users on the new processes

Self-sufficient, flexible, and motivated team player capable of managing several activities simultaneously

Experience in the healthcare, pharma or medical device industry a plus Excellent communication skills are critical

Positive, results driven, rational, logical, team player

Ability to rapidly learn and take advantage of new concepts, business models, and technologies

Insulet Corporation (NASDAQ: PODD), headquartered in Massachusetts, is an innovative medical device company dedicated to simplifying life for people with diabetes and other conditions through its Omnipod product platform. The Omnipod Insulin Management System provides a unique alternative to traditional insulin delivery methods. With its simple, wearable design, the tubeless disposable Pod provides up to three days of non-stop insulin delivery, without the need to see or handle a needle.

Insulet’s flagship innovation, the Omnipod 5 Automated Insulin Delivery System, integrates with a continuous glucose monitor to manage blood sugar with no multiple daily injections, zero finger sticks, and can be controlled by a compatible personal smartphone in the U.S. or by the Omnipod 5 Controller. Insulet also leverages the unique design of its Pod by tailoring its Omnipod technology platform for the delivery of non-insulin subcutaneous drugs across other therapeutic areas.

For more information, please visit  and  are looking for highly motivated, performance-driven individuals to be a part of our expanding team. We do this by hiring amazing people guided by shared values who exceed customer expectations. Our continued success depends on it!

Please read our Privacy Notice to learn how Insulet handles your personal information when you apply for a vacancy with us here.

Summary

Location:

London, United Kingdom Type:
Full time