Analytics Associate Director

Company Description

At Digitas, we harness the power of connection to make positive impact everyday. We have a relentless focus on creating connections to help our clients’ businesses grow, connecting diverse people, ideas and expertise in innovative and exciting ways.

We are making positive impact with our amazing clients, through our capabilities in Consulting, Products & Platforms, Customer Engagement and Digital Media.

Part of Publicis Groupe, and a Leader in Gartner’s Magic Quadrant for Global Marketing Agencies, we’re proud to work with some of the world’s leading brands.

Digitas. Experience the power of connection.

Our Commitment
Digitas is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation or gender identity.

We are hiring an Associate Director – Data Science & Analytics to play a pivotal role in shaping how one of the world’s most recognised brands uses data to create meaningful customer experiences. You’ll lead a talented team and help drive customer engagement through CRM, analytics and insight-led decision-making. This is an opportunity to influence marketing strategy, inspire high-performing teams and create measurable business impact through data.

If you enjoy combining leadership, storytelling and analytical thinking, we'd love to hear from you.

• Lead and develop a team of analytics specialists, creating an environment where people can thrive, grow and do their best work.
• Partner with stakeholders and Publicis Groupe teams to deliver customer-centric CRM strategies, journey orchestration and personalised customer experiences.
• Turn complex data into clear, actionable insights that influence marketing decisions and drive measurable business outcomes.
• Strengthen the connection between insight, testing and optimisation, ensuring data-informed recommendations shape future activity.
• Develop and evolve an always-on testing and learning programme across channels and customer touchpoints.
• Build strong relationships across teams, helping align priorities, manage expectations and encourage effective collaboration.
• Oversee multiple projects and work streams, ensuring quality delivery, clear prioritisation and strategic impact.

• Experience leading analytics, CRM or customer engagement programmes within agency, consultancy or client-side environments.
• Proven ability to work collaboratively with stakeholders across technology, strategy, creative and marketing functions.
• Confidence communicating data-driven recommendations to audiences with varying levels of technical expertise.
• Strong understanding of CRM, customer engagement metrics and performance measurement frameworks.
• Experience extracting insights from complex data sets and translating them into compelling business narratives.
• The ability to connect data, customer behaviour and commercial objectives to develop strategic recommendations.
• Demonstrated success leading and developing teams, balancing delivery excellence with a people-first leadership approach.

Digitas offers a wide range of benefits to support our employees. Full details are shared when you join, but highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave. You’ll also have access to a range of additional initiatives, including:

Please check out the Publicis Career Pagewhich showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).

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