Digital Trading Lead
Listed on 2026-10-04
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IT/Tech
Digital Marketing
Location: Greater London
As the Digital Trading Lead, you will play a critical role in delivering Sky’s Digital growth ambitions by owning the end-to-end digital performance story, using data, insight and commercial judgement to identify, prioritise and deliver opportunities across acquisition and existing customer journeys.
You will be accountable for translating performance data into clear, actionable insight, driving trading decisions that maximise digital share, ARPU and net customer growth.
What you'll do:- Own and deliver the Digital sales plan, taking full accountability for performance against targets and proactively identifying risks and opportunities
- Make informed trading decisions at pace, balancing data, customer impact and commercial priorities to optimise performance
- Lead and own the digital performance narrative, clearly articulating the “what, why and so what”, ensuring insight drives action and influences senior stakeholders
- Continuously monitor performance, identifying, sizing and prioritising opportunities to improve conversion, demand and customer value
- Define and execute optimisation plans, ensuring measurable commercial impact
- Develop and evolve a Digital trading playbook, building a clear understanding of key levers and expected outcomes
- Collaborate across Digital Marketing, eCommerce and value streams to deliver a seamless end-to-end customer journey
- Lead transformation initiatives to improve the digital customer proposition and trading effectiveness
- Build and manage strong stakeholder relationships, confidently influencing at senior levels
Essential Criteria :
- A highly analytical and commercially minded individual with a strong track record of using data and insight to drive business performance and inform decision-making
- Excellent storytelling and communication skills, with the ability to translate complex data into clear, compelling narratives that drive understanding and action at all levels of the business
- Proven ability to move from analysis to action, delivering measurable impact at pace
- Strong stakeholder management skills, with the ability to influence at all levels, including senior leadership
- Experience working in a fast-paced, target-driven environment with high levels of accountability
- Experience in Adobe Analytics, Tableau or similar applications alongside strong MS Office Skills, particularly Excel and PowerPoint required
- Experience in digital/eCommerce environments is advantageous, but not essential
There's one thing people can't stop talking about when it comes to lsky at Sky: the perks. Here’s a taster:
- Free NOW package, including Sky Sports and Sky Cinema
- Pension package with up to 9% employer contribution
- Private healthcare with mental health support
- Aviva Digital GP and dental insurance
- Discounts on Sky products, including Sky Mobile, Sky Broadband, Sky Glass and Sky Protect
- Sharesave and Tech schemes
- A range of Sky VIP rewards and experiences
We've adopted a hybrid working approach to give more flexibility on where and how we work. The hybrid working expectations for this role are3 days in the office per week.
Your office baseOsterley
Our Sky Group HQ. Equipped with state-of-the-art technology and work spaces, there’s plenty of space to see your big ideas come to life. Here you’ll find 13 subsidised restaurants and cafes. You can re-energise at our gym, catch the latest films at our cinema, get your car washed and even get pampered at our beauty salon.
Our Osterley Campus is just a 10-minute walk from Syon Lane train station, or you can get one of our free shuttle buses from Osterley, Gunnersbury and Ealing Broadway stations.
Plus, there’s free onsite parking available for cars, motorbikes and bicycles.
We’re Sky,…
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