BD & Marketing Manager; Pensions

BD & Marketing Manager (Pensions)

Travers Smith

Travers Smith is a leading full-service law firm, with a wealth of experience in its areas of specialisation. The firm has a market-leading reputation for its international expertise in Asset Management, M&A and Dispute Resolution & Investigations. Clients include asset managers across the alternative asset classes (private equity, venture, credit, infrastructure and real estate), publicly listed and private companies, financial institutions, and other business enterprises involved in large and complex UK and cross-border matters, transactions and disputes.

Our purpose is to provide the highest quality of service to our clients whilst enabling our people to achieve professional fulfilment in a supportive, inclusive and enjoyable working environment.

The Business Development, Clients, Marketing, Events and Communications team consists of 33 people who focus on increasing the profile of the firm and the brand through a variety of channels to create leads and opportunities that can increase profitable revenues. The department is at the forefront of several key strategic firmwide initiatives. Priding itself on achieving strategic aims while ensuring a collaborative, inclusive and rewarding team dynamic.

Reporting to a Senior Business Development Manager the role is central to developing and executing the firm’s business development strategies and plans across the Pensions Practice Group and nominated initiatives. With an ability to collaborate across several distinct practice areas, the BD Manager will have the confidence to proactively lead and constructively challenge on topics such as BD strategy and execution.

The role has high visibility and daily interaction with partners and other key people across the firm, and is both strategic and operational, focused on executing each group’s business plan and always delivering an overall first-class service. This role would be ideal for a Senior Executive looking to step up into their first Manager position.

The Pensions Practice Group

The Pensions Practice Group consists of five partners and a team of senior counsel, associates, trainees and paralegals. The BD Manager will work closely with the Partners, Senior Legal Operations Manager and Knowledge Lawyer function to develop and deliver on the business plan across all elements of our service offering. Our Pensions Department is a recognised market leader, supporting trustees, employers, and pension funds through constant change in the pensions sector.

Combining technical excellence with commercial acumen, advising on all aspects of pensions law, from liability management, governance, tax, and investments, to dispute resolution and de-risking. Our integrated, specialist teams work with many of the UK’s largest pension funds and employers, helping them manage risk, capitalise on opportunities, and navigate complex regulation. Our dedication to client service and innovation is consistently acknowledged with top-tier legal rankings and a wide array of prestigious awards.

Named Pensions Law Firm of the Year 2025 at the Pensions Age Awards, received the Impact on Society 2022 prize at the PMI Pinnacle Awards, and won multiple Diversity and Inclusion Excellence Awards at the UK Pensions Awards. Regularly rank in Tier 1 (Legal 500) and Band 1 (Chambers and Partners), and our lawyers are highly regarded across leading legal directories.

• Business and Client Planning – Develop close working relationships with the partners and wider lawyer team, providing support to develop, implement and refine business plans, demonstrating a deep and thorough understanding of the respective practice areas, helping to identify market and client trends, and growth opportunities from existing and new potential clients.
• Create targeted business development and marketing activity plans – Create targeted business development and marketing activity plans that flow from the business plans, to help achieve the financial, client and market positioning and penetration objectives set in the Pensions Group’s business plan. Monitor,…