Group Director

Agency:

Omnicom Media Job Function:

Media Job Subfunction:
Media Planning and Buying

Job Description:

Reporting to:
Managing Partner (Rights Consultancy)
Following a series of new business wins and organic growth, Fuse is seeking a Group Director to spearhead the direction and success of key agency accounts, all prominent brands with exciting sports partnerships.

At Fuse, Group Directors take a central role heading up their accounts, trusted to get to know the client businesses and lead communication with stakeholders, offering sound strategic council & recommendations that support the optimisation of client partnership investments.

They are sport and entertainment partnership experts with fluency in the nuances and trends within these passion points, applying IP & rights expertise to create exciting plans that meet objectives, engage target audiences and overcome marketing challenges. Working collaboratively with other agency divisions to introduce services at the right time and for the right briefs, Group Directors help to provide consistent tangible value to clients.

Internally, Group Directors will help ensure clarity on the division of responsibilities, guiding the day-to-day account teams by leading from the front, setting the tone for their teams, and supporting junior team member development, whilst ensuring proactive, seamless client delivery.

Commercially astute, Group Directors have a seasoned understanding of budgets, profitability and commercial levers, and are comfortable discussing commercials, whether related to client sponsorship investments or agency scopes and fee propositions. They have responsibility at account P&L level and work collaboratively with other Group Directors and our Operations team to drive resource efficiency, manage scopes, and ensure alignment across agency accounts.

They also play an important broader role within the agency, particularly from a new business perspective, bringing their knowledge and council to new business proposals and pitches and contributing to agency marketing and cultural initiatives.

The successful candidate will be joining a creative and dynamic team, supporting on on-going projects. Main day-to-day responsibilities will include, but not limited to:

Advising clients on new partnership opportunities in the market and recommending which are worthy of further interrogation

Leading on annual activation planning briefs, using the candidate’s knowledge of how IP and talent regulations can be navigated

Being the most senior point of responsibility for on key projects, working with clients, specialists and third parties to achieve best in class delivery

Taking a leading role on partnership acquisitions, including rights holder engagement and contracting support

Creating and negotiating scopes of work with clients, as well as overseeing account profitability

Overseeing the output and development of more junior team members

Desired Skills & Experiences Industry Knowledge & Experience We are seeking a senior partnerships expert, confident in developing partnership strategies and providing expert council to senior-level (Director/CMO/CEO) clients

You’ll enjoy maintaining a degree of involvement in partnership activation plans, whilst being an effective delegator and senior team leader to hand over the detailed project management to your team.

You’ll be fluent in key partnership trends and nuances and how these can impact on brand activities

Commercials & Operations Understanding of key financial relationships and levers e.g. resource planning and scoping, budget tracking, reconciliations, profitability, staff-cost ratios.

Ability to confidently discuss and negotiate budgets, manage revenue and profitability targets and manage P&L for group of accounts

Excellent execution of scoping process

Experience of negotiating partnership contracts would be beneficial Communication & New Business  Exemplary written and verbal communications skills

Articulate and confident to lead senior level client meetings and presentations

Able to sell strategies and ideas with confidence, conviction and commitment

Capable of outlining, creating and delivering major presentations and…