Account Director, Paid Search

Hybrid working:

Typically 1–2 days per week in the office, with flexibility

We're looking for an experienced Paid Search Account Director to lead one of WeDiscover's largest and most strategically important client relationships, alongside a broader portfolio of Tier 1 clients.

This is a role with genuine ownership. You'll set the strategic direction of accounts, lead senior client relationships and develop the Account Managers working underneath you, while remaining close enough to the work to challenge how things are being done and identify where we can do them better.

One of the major accounts you'll lead is a large omnichannel retailer with a significant ecommerce operation and thousands of products
, creating the kind of complexity where great Paid Search goes well beyond campaign optimisation.

Product availability, stock depth, margin, promotions, seasonality and rapidly changing customer demand all affect where investment should go. There is significant scope to improve how product and commercial data inform feeds, bidding, automation and budget allocation, and to challenge whether conventional measures such as revenue and ROAS are telling the full commercial story.

You'll work closely with WeDiscover's Data and Product teams to turn those challenges into practical solutions – from better use of first-party and product data through to new tools, measurement approaches and automation.

We're looking for someone who enjoys that combination:
running excellent Paid Search today while continually looking for ways to make it smarter tomorrow.

• Owning overall account performance and delivery across Tier 1 clients
• Setting the strategic direction of accounts and translating complex commercial objectives into Paid Search strategy
• Leading strategic client meetings and building strong relationships with senior stakeholders
• Developing annual and quarterly roadmaps that connect long-term strategy with clients' commercial goals
• Understanding the wider commercial context behind performance – not simply what is happening within the platforms
• Identifying opportunities to make better use of client data, technology and automation
• Leading the ideation of new initiatives and working with Data & Product teams to scope and test them
• Creating clear, well-structured briefs for Data and Product teams
• Ensuring account teams are well organised, with clear ownership and expectations
• Running regular retrospectives and adapting approaches based on what we learn
• Understanding client commercials, ensuring delivery remains within scope and managing out-of-scope requests appropriately

You'll directly manage 2+ Account Managers
, helping them develop both technically and strategically.

That means giving people meaningful ownership rather than simply delegating tasks: understanding their strengths and development areas, creating opportunities for them to progress, having constructive conversations about performance and helping emerging managers develop their own leadership skills.

You'll also support the structured onboarding and probation of new members of the Paid Search team.

Account Directors at WeDiscover are expected to contribute beyond their individual accounts.

That could mean owning an internal project, developing a new way of working, collaborating with Data or other Paid Media teams on a new capability, building a case study, contributing to thought leadership or representing WeDiscover externally.

You’ll have the opportunity to shape how we work as the agency continues to grow.

WeDiscover is a performance marketing and technology agency
, founded in 2020 by former client-side performance marketers.

We've grown rapidly since…