Paid Digital Acquisition Specialist

Our client is an ambitious B2B SaaS company with an established presence in central London. They're looking to supercharge their digital marketing efforts with significant investment and resources, creating a great opportunity for a skilled digital demand generation specialist.

This is an exceptional chance to work on digital marketing initiatives across multiple product brands.

The right candidate will drive pipeline generation and optimize conversion across both existing and new digital channels.

Location:

Central London - hybrid working 3-4 days in office.

AS DIGITAL ACQUISITION SPECIALIST YOUR RESPONSIBILITIES WILL INCLUDE:

Execute a comprehensive demand generation strategy aligned with revenue and market objectives
Own and optimize multi-channel digital campaigns including paid search & social advertising (Google, Meta, Linked In)
Collaborate with the CMO to develop effective lead nurturing programmes and retargeting strategies
Track and analyze campaign performance using advanced analytics platforms to ensure optimal ROI
Work cross-functionally with sales, branding, content & creative, and product marketing teams
THE IDEAL DIGITAL ACQUISITION SPECIALIST WILL HAVE:

3+ years of experience in demand generation, growth marketing, or digital marketing within a B2B SaaS environment
Proven ability to execute long-term strategies while managing short-term initiatives
Proficiency in marketing automation platforms and analytics tools
Strong analytical skills with the ability to translate data into actionable insights
Experience collaborating with cross-functional teams to drive unified campaigns
Creative thinking combined with a results-driven mindset
Excellent written and oral English communication skills with meticulous attention to detail
WHY JOIN THIS BUSINESS AS THEIR DIGITAL ACQUISITION SPECIALIST:

Chance to build and optimize digital marketing channels with a mandate for innovation
Work in a dynamic environment where you can make a measurable impact on business growth
Central London location with a forward-thinking marketing team
Career-defining role for the right candidate looking to make their mark
Armstrong Lloyd is a marketing specialist recruitment services provider. We specialise in the B2B SaaS space and have a variety of similar jobs available. We offer a personal service that will give you the best possible outcome in the recruitment process